Music User Mother And Baby Subprogram Segmentation User Age And Use Scenarios
Yesterday, the media learned that the music store, which was founded by Yue you, a chain store retailer, was able to provide children with products such as children's clothing, feeding, mother's articles, washing, toys, food, household daily use, lathe chairs, milk powder, nutriment, diapers, bedding, books, audio-visual souvenirs and so on.
At the same time, small programs are also classified according to the scene of the newborn, 3-6 months, 6-12 months and other age groups, as well as personal production and travel essential, so as to simplify the user selection and purchase process.
It is understood that new registered users can shop after receiving new coupons. At the same time, the mall provides users with 1 hours, limited time spike, new products this week and full range of services. In selected activities, users can learn food and supplies guides for infants and young children. The system will display recommended products for users to choose.
In addition, users can enjoy 6 benefits after buying the annual super gold entertainment card and become an ultra gold member. The user can get 100 yuan branding after opening the card, the coupons can be used within 180 days of the date of receipt, and a 100 yuan coupon valid for 30 days on the child's birthday.
Wednesday shopping can enjoy 3 times points; once a month, there is a mail interest; when buying clothes, you can enjoy 5% off discount. Not only that, customers purchase 2% of the shopping returns each time, but the cash can be exchanged for gifts, and gifts will be replaced every month.
The media learned that Yue you set up the first Chinese e-commerce website for pregnant baby products in 2000. In 2014, Le you mobile APP was launched, and launched an integrated solution of "chain store + online shopping mall +APP" online and offline O2O.
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