Apple Flagship Store Landing Jingdong Computer Sales Growth Of Over 200%

Yesterday, the Apple product enterprise flagship store was officially settled in Jingdong recently. In the future, Jingdong and Apple will focus on the enterprise market in the fields of software and hardware, data, after-sale and intelligent solutions.

Data show that since last year, Jingdong and Apple reached a cooperation intention in enterprise level business, sales volume of Apple category lines in Jingdong business has increased. Among them, the Apple computer grew by over 200% in the first half of 2019, and iPhone exceeded 85% over the same period last year.

Apple is working with Jingdong business department to continuously upgrade the omni-directional resource service to enterprise users. The two sides explore jointly in the service of enterprise customers. In view of a series of service needs such as hardware support, extra equipment maintenance or replacement, IT technical support, etc., Jingdong jointly launched Apple services such as door-to-door pick up machine maintenance, product customization service, Jingdong maintenance and so on, while providing large scale customers with AppleCare for Enterprise (enterprise AppleCare product) service.

For Apple, Jingdong's business customers, channel capabilities, marketing capabilities and service capabilities can help them open the door to the Chinese market and improve online sales. In particular, since entering the 2019, Jingdong's business has made efforts to build the entrance and set up procurement entries around different industries and scenes.

This is becoming the key to attracting Apple to Jingdong's business and providing the first authorization of the electricity supplier. At the same time, Jingdong can also import timely feedback of big data to Apple, providing a basis for the improvement and research and development of its products and solutions.

For Jingdong's business, deep cooperation with Apple can complement and perfect Jingdong's intelligent office service ecosystem. Through this cooperation, Apple's product equipment, solutions and ISV resources will be integrated into the Beijing Tokyo point intelligent office solution, and jointly bring the software and hardware integration services outside the Android and windows system for the enterprise customers, and provide a more diversified choice for the business office scene.