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Kappa官宣新生代偶像黄明昊成为品牌代言人
经过4天预热后，运动品牌Kappa今日正式官宣新生代偶像黄明昊成为品牌代言人。Kappa表示黄明昊justin敢拼敢想、追逐梦想、引领时尚潮流的态度与品牌始终聚焦的潮流主张一致，体现了Kappa忠于自我的品牌基因，彰显Kappa历经百年依然熠熠生辉的热情。
在最新发布的宣传视频中，黄明昊身着Kappa秋冬新品，诠释Kappa+PassiKappassionate的激情不凡主张!
如今，运动品牌对于代言人的选择呈现年轻化趋势，新生代偶像青春活力的形象与运动一词更加契合，偶像背后辐射的年轻消费群体也代表着广阔的发展空间。
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2020/8/21 13:58:00
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