Textile Headlines Professor With Goods, Star Help, 34 Million Spectators... Sheng Hong, China'S Fiber Fashion Trend 2020/2021 Released

At 14:00 p.m. on May 28th, Sheng Hong's Chinese fiber trend 2020/2021 was released on the cloud. The new model of all-around digitalization breaks the limitation of time and space through one party's live broadcast, integrates fiber, technology, environmental protection, fashion, art and humanity, and collides with tradition, modernity, dream and reality, group image and personality. It has witnessed the infinite possibilities of this era from different perspectives.

The trend of China's fiber industry is guided by the Ministry of consumer goods industry of the Ministry of industry and commerce. The China Chemical Fiber Industry Association, Donghua University and China Cotton Textile Industry Association Co sponsored the cooperation of Jiangsu Guo Gao Ke Fiber Co., Ltd., through the central video, live broadcast, pepper broadcast, shaking, fiber new horizons and other platforms, which attracted the domestic fiber production enterprises and textile production. Industry chain partners timely brand representatives, designers, textile and garment professional teachers and students, as well as the majority of consumers online watch, the total network platform cumulative total of 34 million viewers, the same time period online watch number up to about 700000. On the same day, China's international textile yarn exhibition online exhibition (yarn exhibition) visited nearly 30 thousand people on that day, close to the 3 day visit volume under the previous line. Xinhua, people's daily, economic daily, China Industrial daily, science and technology daily, China Environmental News, China net, Guangming, world wide web, Sina News, Phoenix News and other comprehensive media, textile and clothing weekly, China textile, China textile daily, China chemical fiber, textile guide, textile science research, home textile era, Chinese apparel, knitting industry, textile economy Information network, global textile network, China textile net and other textile and apparel industry chain professional media, BASHA fashion, first fashion, fashion, ladyol fashion trend, YOKA fashion network, Ruili network, urban beauty, perfect fashion network, tide life, Iran net and other fashion media, Tencent video frequency, Iqiyi, Youku Video (media ranking is no different) and more than 100 video media reporters online. Interactive and reported, multi-level interactive topics continue to arouse the audience's online hot debate, more cloud publishing brings the geometric level of radiation propagation effect.

Duan Xiaoping, vice president of China Textile Industry Federation, President of China Chemical Fiber Industry Association, Wang Huaping, vice president of Research Institute of Donghua University, Mei Feng, chief engineer Mei Feng of Jiangsu Sheng Hong, and other leading guests. Fashion Designer Wu Xuekai, actor, singer Wang Bowen, actor, singer and so on, participated in the press conference at the live broadcast; relevant ministries and commissions, China Textile Federation and its professional associations and other leading experts participated in the press conference online.

"Shou Zheng and Dingxin" released nine popular fibers

The theme of this year's cloud publishing is "integrity and innovation". It releases four chapters: "fiber green movement", "fiber and smart thinking", "fiber quality" and "fiber Ding system". Nine popular fibers show the core value of the conference, green movement, ingenuity, quality and system. Guarding the right is the right development, the right idea and the right road. Dingdingxin is a new technology, a new industry and a new mode.

Under the theme of "integrity and innovation", biologically based chemical fibers, recycled recycled chemical fibers and raw liquor coloured chemical fibers were selected for the "green and green" chapter. Through the "green" raw materials, "green" technology and "green" recycling process, green fibers will bring sustainable development to the extreme, and achieve resource recycling and environmental protection.  

Functional fiber, flame retardant fiber, medical and health fiber are selected in the chapter of "fiber and clever thinking". Through the functions of bacteriostasis, deodorant, electric conduction and flame retardance, the fiber can satisfy consumers' pursuit of comfort, health and safety at various levels, and also achieve a refreshing spirit yearning.  

The soft fiber and elastic fiber are selected in the chapter of "fiber and quality". With the ingenuity hidden in a single weft, we can achieve "moisturizing and silent". We should create a sense of comfort and comfort in a "moving and quiet" way, with precise control over the precise and subtle aspects that are more than one part and overflow.  

The high performance chemical fiber is selected in the "fiber and tripod system" chapter, which is precisely connected with the terminal. It embodies the outstanding value in the extreme application fields such as safety protection, wind turbine blades, pressure vessels, aerospace and so on, and takes the responsibility of the times.

Nine major issues Popular fiber After that, the organizers first released the trend of Chinese yarn popularity, which is an extension of China's fiber fashion trend in the industrial chain. In order to coordinate yarn brand building and new product promotion, we will jointly build a vane for Industry Development on the upper and lower reaches to promote the high quality development of the textile industry.

"Technology and green" highlights the vitality of popular fibers

Spring rain and moistening "fiber" sound. The annual China fiber fashion trend conference is always looking for new resonations in "keeping and changing", transmitting Chinese fiber strength from different angles, from the form of PPT in the hotel to the Sheng Hong cup Chinese fiber creative space works competition, the creative fashion collection, and to join the top Chinese contemporary designers to create the annual fiber fashion show to invite fashion stars. And artists platform, and then to fusion designer crossover show, dance show the beauty of fiber, the top international top brand and the Chinese original design brand show and so on, and gradually transformed into growth. Designers, artists, fashion stars and many other big coffee joined the Chinese fiber in the production chain, and continued to spread the world stage.

This year's trend of China's fiber industry continues to work together with Wu Xuekai, designer of the prestigious Golden Summit Award in China. This crossover show, Wu Xuekai personally designed 25 sets of exclusive clothing, and with its profound traditional culture, named the "cross border show": view and reply.

The 25 show suits are closely integrated with the theme of the conference and the connotation and extension of the nine major popular fibers. The Chinese characteristic cranes are used to collide with the most fashionable dots and stripes of the tide flu at present. The perfect combination of the environmental regeneration concept of fabric and the strength of leather texture is added to the fabric. At the same time, cotton is used as an embellishment to explore the possibilities of fiber fabrics. The 25 sets of clothes are used as an ornamental material. In terms of color, the three main colors of pink, green and beige highlight the vitality of popular fibers, and outline the good wishes for the green recycling process and the sustainable development of green fibers. And the flow of technology implies the wonderful inspiration of fiber to costume design, conveying the fresh energy of fiber.

Actor, singer Wang Bowen and supermodel actor and singer that Guang Zi came to the conference site. They talked from the "fiber guard health, smile blessing the world" youth mask and smiley face collection activities, finalists paintings and recycled plastic bottles to make clothes. Topics such as the medical and health fiber and recycled chemical fiber used in this issue attracted many fans to participate in the interaction. And witness the brilliant trend of Sheng Hong's China fiber trend 2020/2021 cloud.

"Empowerment and leaping" unite the industrial value chain

The road is long and the long. At present, the risks and challenges faced by China's development are unprecedented. But in the process of CO ordinating and promoting epidemic prevention and control and economic and social development, China's economy has shown strong resilience and great potential. In the future, China will continue to adhere to the structural reform of supply side as the main line, adhere to the reform and opening up as the driving force to promote high-quality development, and satisfy people's expectation for a better life. The change of internal and external factors in macroeconomic development will drive the value chain upgrading of textile and chemical fiber industry to the middle and high-end, enhance product supply capability and enhance product quality. The continuous development of technology innovation, intelligent manufacturing, green manufacturing and brand building in fiber industry will give more possibilities to chemical fiber and its downstream products. Better matching between supply and demand will meet the demand of end products of personalized, diversified and functional clothing, home textiles and industrial products. Over the years, the trend of China's fiber industry has provided a broad platform for cooperation and exchanges between upstream and downstream industry chains, and has joined forces between chemical fiber enterprises and downstream manufacturers to promote joint promotion of value of industrial chain in deep cooperation and to push forward the entire chemical fiber industry to a road of high quality development. In the link of "the best annual Partnership Award Ceremony" released in 2020, China's fiber fashion trend has released a list of downstream enterprises that have in-depth and effective cooperation with Chinese fiber enterprises in the development and application of new fibers and green fibers in the form of video.

[best annual list of partners]

Green fiber group: Sheng Hua Dun protection Polytron Technologies Inc, Suzhou Da Zhi Hui Textile Technology Co., Ltd., 361 degree (China) Co., Ltd., cheerful Home Textile Co., Ltd., Yanjin County SANYO Textile Co., Ltd., Sichuan run Hou Special Fiber Co., Ltd., Jinjiang Huafeng weaving and dyeing industry Co., Ltd., Tianhong (China) Investment Co., Ltd., Mingxin elastic fabric. China (Nantong) Co., Ltd. and Shuang Hong Textile Co., Ltd.

Scientific and technological innovation group: Jiangsu Sunshine Group Co., Ltd., Weihai Guang Wei composite material Limited by Share Ltd, Wu Jiangfuhua Weaving Co., Ltd., Liu Sha Knitting Co., Ltd., Lining (China) Sporting Goods Co., Ltd., Jiaxing Xinhua Bao Jet Weaving Co., Ltd., Quanzhou Bi Hai Lan Tian Textile Garments Co., Ltd., Wuxi Chao Yu Textile Technology Co., Ltd., and Fu Tian Group Limited. Wujiang Chun Ye Weaving Co., Ltd.

In addition, 26 enterprises such as Shanghai Yi O Industrial Development Co., Ltd. were selected as excellent annual partners.

Nine years of struggle and exploration

Time is accumulating and time is running. Since its first release in 2012, the release of China's fiber fashion trend has gone through 9 years. In the past 9 years, the trend of China's fiber trend has been recalling. The short video has led the audience to review the important moments that have passed. In the past 9 years, the trend of China's fiber industry has quietly triggered a revolution in China's fiber industry. Original innovation and collaborative innovation have become a beautiful scenic spot in the industry. The development of "green fiber" has become the conscious behavior of the industry to practice "green water and green hills, namely Jinshan Yinshan". Industrial agglomeration, leading effect and subdivision are becoming new trends in the industry.

The result is hard won, which is inseparable from the painstaking efforts of the Chinese fiber fashion trend research team. It is inseparable from the support of Sheng Hong Group for many years and can not be separated from the active participation of many enterprises in the industrial chain.

Over the past 9 years, the trend of China's fiber industry has grown from scratch to excellence. It condenses the inspiration and creativity of the members of the research team. Every year's focus and focus, thematic and textual research and heat search, fiber fashion research, fiber products selection and publication are all due to their perseverance and vision. Achieve "professional and efficient", so that China's fiber fashion trend has become the vane of industry development. To this end, this issue has specially established the commendation link for the contribution figures of China's fiber fashion trend. The head of the national advanced functional fiber innovation center, Wang Yuping, former vice president of the China Chemical Fiber Industry Association, vice president of Donghua University Research Institute, and director of the Key Laboratory (B) of the Ministry of education's high performance fiber and manufacturing products education department, Wang Huaping, won the "outstanding contribution to China's fiber fashion trend". Awards.

In 2013, the release of China's fiber fashion trend is still in the early stages of growth and in the process of exploration. Sheng Hong Group has given strong support to the trend with a forward-looking strategic vision. Along the way, Sheng Hong group is the most staunch supporter of China's fiber fashion trend. Both sides support each other and achieve mutual success. "The trend of China's fiber industry is starting from the whole industry, becoming a platform for the collaborative development and innovation leading of the ecological circle, amplifying the domestic and international influence of the whole industry, which is a good thing for the high quality development of the enterprise." Miu Hangen, chairman of Sheng Hong group, explained what he said about the development of the industry when he accepted the CCTV reporter's interview. Because he was good for the industry and good for the enterprise, he consciously stood at the height of the industry to think about the development of the enterprise, and vigorously supported the trend of China's fiber fashion, helping the future of the chemical fiber industry and the evergreen future of the enterprise. The Miao Han won the "special contribution award for China's fiber fashion trend", which is worthy of the name. Du Yuzhou, the former chairman of the China Federation of textile industry, wrote an inscription for his "home country sentiment".

Finally, a creative and innovative Sheng Hong China fiber fashion trend 2020/2021 conference hologram, the world of fiber, has led people in the map of light and shadow again to review the theme of the past China's fiber fashion trends, the process of going through and the initial intention of sticking to it. Change your life and create new horizons of fiber. In the new year, China's fiber trend 2021/2022 cooperation unit will be handed over to the Tong Kun group by Sheng Hong group, which contains the confidence and hope of excellent chemical fiber enterprises in the development of the industry, and also shows the handover and inheritance of the honor and responsibility of the industry.

Salute to Sheng Hong group. Hail to Tong Kun group! Pay tribute to all enterprises and individuals who participate in China's fiber fashion trend activities. Pay tribute to the nine years of struggle and exploration in China's fashion trend.

The paramount grass is born in the sun. After the outbreak, development is still the absolute principle. The new era, new stage of development, new international structure, new changes and new formats are all declaring that the future will come and stand in the forefront of the times and face a diversified future. The Chinese fiber industry will stick to the "science, technology, fashion and green" mentality and always strive for excellence and develop high quality and strong voice.

The story behind the secret conference

At the press conference, after watching the big show, the reporter walked into the scene of the event and explored the story behind the scenes.

Due to the impact of the epidemic, this year's "China fiber fashion trend" conference was changed to online live broadcast. Regarding this, Duan Xiaoping, vice president of the China Textile Industry Federation and President of China Chemical Fiber Industry Association, said that the epidemic prompted activities to move from line to line, but I believe the audience behind the camera will definitely be much more numerous than in previous years. But this does not mean that online publishing will become the main trend in the future, because a fiber, a fabric how to apply, what areas can be used, and so on, there are still many problems in the later stage, which need to communicate face to face with the upstream and downstream enterprises in the industry chain, so the efficiency will be higher. In view of the current situation, it is expected that the future online and offline will be symbiotic. The current epidemic has brought about a crisis for the development of the industry, but crisis means that there is danger and organic. "The crisis is the time to draw a distance from our competitors. I hope that the trend of China's textile industry can be better and better." Xiaoping said. This year is the ninth year of China's fiber fashion trend. Mei Feng, chief engineer of Jiangsu Sheng Hong Polytron Technologies Inc, said in the interview that Sheng Hong witnessed the growth process of China's fiber fashion trend in the past nine years. In the past nine years, the fiber industry has gone from the ordinary to the trend, and is becoming more and more open. I believe that the fiber will have a better development in the future. Mei Feng said in an interview: "I personally participated in the release of every fiber trend. Over the past few years, I have been feeling a lot of harvest and growing up. I sincerely hope that the trend of fiber trends will get better."

Similarly, along with China's fiber fashion trend publishing activities, Wang Huaping, vice president of Donghua University Research Institute, is coming. In the background of activities, Wang Huaping introduced this year's fiber trend to dig out a lot of inherent characteristics of fiber, such as light, soft, elastic, comfortable, tough, resistant, etc., but also concerned about how to transfer these characteristics of fiber to fabric, and turn the function of fiber into something really popular, so that consumers can recognize it. For example, this year's introduction of a fiber with antifouling function, its fabric can be washed with clean water and can reduce carbon emissions. For this year's epidemic prevention, a series of protective fiber fabrics have been launched, and fashion design has also been added. Go in life.

"China fiber fashion trend released" every year will join hands with top Chinese fashion designers to design clothing according to the theme, presenting a visual feast for the audience. This year, Wu Xuekai, the famous fashion designer who won the highest award of Chinese fashion design, is invited. This time, Wu Xuekai led the team for 4 months. With the theme of "seeing and restoring", he brought a series of theme design costumes. "Designers used to pay more attention to fashion design in the past, but in fact, fashion is related to technology and green. The fashion of a product lies in whether it has the power of science and technology, the power of green, and the power of culture, all of which need support from materials. From the beginning of research and development, fiber materials have injected the power of science and technology. It can be said that from the beginning of fiber to the terminal of clothing, it is a process of creating beauty.

At the scene of the event, reporters saw many products that were selected for China's fiber trend this year, as well as products selected for the trend of Chinese yarn. It is understood that China's yarn fashion trend is held for the first time this year. The aim is to coordinate yarn brand building and new product promotion. The future development space is also very large, and it is worth looking forward to.

At the press conference, 15 creative mask paintings presented a colourful world. On the eve of the 2020 epidemic, on the eve of the press conference, the organizers launched a campaign called "fiber guarding health, smiling blessing the world" through the official micro-blog. In a short week, a total of 114 entries were received, and the top 15 paintings were selected by online voting. Organizers said the collection wanted to use fiber to protect health, protect the environment with recycled materials, and bless the world with a smile. The moving world, beautiful China. Hearty wishes Trend of fiber in China The more we publish, the better.