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Fashion Changes, And Achieves "Cloth". 2019 Keqiao Fashion Zhou Qimu

2019/9/27 18:38:00 0

2019 Keqiao Fashion Week

Fashion changes, and achieves "cloth". In September 26th, in the stunning opening of the naked eye 3D holographic projection, 2019 Keqiao fashion week (Autumn) was officially opened in Keqiao, Shaoxing, Zhejiang. "Oriental power, glittering and spinning all," the dynamic trend of fashion in Keqiao is released in Keqiao CBD, Milan Oriental fashion publishing center, with the creative wisdom of high-end trend research, high quality fashion design and advanced textile design, and dynamic interpretation of the new trend of fashion fabric and fashion.


This conference is sponsored by China multi Holding Group Co., Ltd., YA'S-TEX Rico (Shaoxing Yang Shi Textile Co., Ltd.) and Zhejiang Matsui Textile Co., Ltd., the three independent brand designers of Keqiao benchmarking fabric brand, Li Kun, the double "Golden Summit" fashion designer Wang Yutao and the outdoor brand designer Li Weigang, from the "green, sustainable", "science and technology, function", "fashion and culture" three trends, together to create a new fashion which is forward-looking, leading and professional, and it is refreshing.


Zhang Qinghui, chairman of the China Fashion Designers Association, director of the national textile product development center, deputy secretary of the Keqiao Provincial Committee of the Chinese Textile Industry Federation, the Deputy Secretary of the Keqiao Municipal Committee of Shaoxing City, the deputy director of the people's Government of Keqiao District, Shaoxing, the vice chairman of the people's Government of the Keqiao District, the vice chairman of the CPPCC National Committee, the chairman of the Federation of international textile manufacturers, the chairman of the National Fashion Association, the founder of Mario Boselli, the chairman of the French National Federation of Arts and crafts, the Lyne COHEN-SOLAL of the French fashion Ministry of the Ministry of culture, the Catherine LE YAOUANC of the Anglo French Chamber of Commerce and industry, the mayor of the city of Keqiao, the chairman of the city of South China, and the chairman of the park. Sun Ruizhe, vice president of China Textile Industry Federation, Xia Lingmin, deputy secretary of China Textile Industry Federation, Yuan Hongping, director of China Textile Information Center, President of China Textile Construction Planning Institute, Feng Dehu, President of Zhejiang garment industry association. It will represent Michela Palestra, Zhou Xiaoyan, chairman of Italy Milan Huaxia group and other leaders and international guests. The chairman and designers and representatives of the international trade associations from the United States, Switzerland, Malaysia and Laos also took part in this event.
This Keqiao fashion week is guided by the Federation of China textile industry. It is sponsored by Keqiao people's Government of Shaoxing, China Textile Information Center, textile product development center, Shaoxing Keqiao district China Light Textile City Central Business District Development and construction management center, Zhejiang star Chuan culture and media limited liability company jointly undertakes.

Fashion boosts the industry to the global value chain


Zhao Rulang delivered a speech at the meeting. He said that through the development of these years, the scale of Keqiao fashion week's activity is bigger and bigger, its characteristics are brighter and brighter, and its effect is getting better and better. Since this year, relying on the unique advantages of "industry + market", Keqiao has opened the new fashion and fashion, fashion + design, fashion + service mode, constantly making Keqiao fashionable and enhancing Keqiao's international standard. He also pointed out that this fashion week is based on the huge industrial foundation and development trend of Keqiao's "on a piece of cloth". It shows a more exquisite and unique fashion festival from four major fields, namely, fashion design, fashion manufacturing, fashion consumption and fashion service. Compared with the past year, it shows three characteristics: first, the design of an international fashion show, which can feel the charm of international brands and famous models at close range; two, the introduction of naked eye 3D holographic projection technology to better render Keqiao's textile fabrics and flower patterns; three, it adds the form of street show, and realizes the extension of fashion industry to fashion life.


In his speech, Xia Lingmin pointed out that Keqiao fashion week, based on the huge industrial foundation and development trend of Keqiao's "supporting on a piece of cloth", has always maintained the core characteristics of fashion and creative fabrics, and has taken advantage of the new trend to take advantage of the trend. With a strong radiation force, cohesion and competitiveness, Keqiao has promoted the construction of a new industrial structure and the construction of a new industrial ecosystem. He also pointed out that, in the new situation of restructuring the industrial division of labor and increasing international competition, how to achieve the goal of the world textile power as soon as possible, promote the Chinese textile industry to the high-end of the global value chain, and inject industry power into the great rejuvenation of the Chinese nation, test the wisdom and ability, responsibility and responsibility of Chinese textile people. In the new era of reshaping the global value chain by the new technological revolution, the fashion industry, which takes the industry leading power and the added value of products as the development goal, will be an important support for the construction of the leading area of the world's textile industry cluster.
Keqiao fabric "sharp" products lead the new fashion

"Oriental power, glittering and spinning all," the dynamic trend of fashion in Keqiao is released. The design concept is guided by the "2020/21 autumn and winter textile fashion trend" released by the China Textile Information Center and the national textile product development center. It integrates the three Keqiao holding fabrics Group Co., Ltd., YA'S-TEX Shaoxing (Yang Shi Textile Co., Ltd.) and Zhejiang Matsui Textile Co., Ltd., which have different brand cultures and styles of products with the brand characteristics of Keqiao. With the seasonal concept of "adaptation", from the three themes of "fashion, melting freedom", "science and technology, generation changing interest" and "green color, humanization and nature", a popular feast is presented. In the nearly 50 sets of Huayi beauty clothing, the rational textile technology and perceptual creative design have interpreted the trend and the fashion value of changing strain and changing. At the same time, it also shows the strong state of Keqiao textile brand in fashion and struggle upstream.

The transformation and landing of fashion designers' creativity is largely due to the selection and application of quality fabrics. Even high cost, high-quality fabrics are often crucial in the entire design and development process, and their supporting role can not be replaced. This conference adopted 75 fabrics from three Keqiao fabric brand enterprises. The fabric's novelty, richness and quality are very high. It can represent the outstanding level of Keqiao's excellent textile enterprises in fashion, innovation and commercially, and brings many creative inspiration and fresh ideas to designers. Three fashion designers from different theme directions, with the artistic language of fashion design, make a wonderful interpretation of the three Keqiao textile brands that match the trend of the season.

Leap the promoter of international spinning capital
On the way to forge ahead in the new era of international textile capital, Keqiao's huge textile manufacturing, business and design enterprises are indispensable to Keqiao's "fashion leap". Under the support and escort of Keqiao district government's annual policy support fund of 20 million years, the innovation driving force of Keqiao fashion week platform is more powerful. Keqiao textile enterprises have also moved on, innovating brand creation, trying to find the breakthrough of fashion rising, and constantly seeking innovation and change, have stepped the pace of development and found the way forward. More and more business environment and more and more fashionable atmosphere attract more and more design and creative forces to enter the city, and continuously infuse the internal driving force of reform and innovation for Keqiao.

Since 2015, the fashion week of Keqiao has been successfully held for six consecutive sessions. Its attraction is more and more powerful, its influence is bigger and stronger, and its industrial driving force is stronger and stronger. It has gradually moved from a regional fashion activity to a national and international fashion event. As a quality platform for integrated innovation, Keqiao fashion week is a key step in upgrading the industrial level and promoting industrial transformation. It is also an important link in building the ecological system of fashion and creative industries and building the international textile capital in the new era.


In the next four days, Keqiao fashion week will also offer more than ten colorful fashion and creative activities including brand publishing, fashion show, trend salon, innovation exhibition, professional forum, international exchange, street art and so on. It will present a new scene of Keqiao textile industry with the 2019 Second World cloth merchants conference held at the same time, 2019 China Shaoxing Keqiao International Textile Fair (Autumn), and 2019 China Shaoxing Keqiao Textile International Trade Service Exhibition.


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