Nike Signed $10 Million A Year For Golf Star Dai Yi.

According to the world clothing shoes and hats net, recently,

Announced that Jensen Day, the world's top ranked Australian Jason, is officially signing up as a golf sponsor, and has become a fashion sponsor of.

According to the contract, Dai will wear Nike shoes.

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And gloves.

It has not been known for years that the two sides have signed the contract for several years.

Jensen Day is estimated to receive $10 million a year from Nike.

Day will still use the club made of Taylor Made.

It is the golf product brand of Nike's competitor Adidas.

As fewer and fewer people participate in golf, its equipment business is in the doldrums.

In August last year, Nike decided to no longer manufacture golf clubs, golf bags and golf balls because of its extremely poor sales of golf equipment.

Adidas is also looking for potential buyers for TaylorMade.

It is logical to shift from smaller professional equipment to clothing for a wider audience.

Day is the first heavyweight player signed by Nike in the era of "post equipment".

Day has been in a hot state in recent years. In May, after winning the championship of the players, he completed the feat of winning seven titles in nine months, so that his fellow countrymen Adam Scott exclaimed. This is Woods's feat.

There is a spirit of indomitable spirit in Day's heart, which belongs to the type of "where to fall and where to climb."

In 2015, he encountered Waterloo in the old stadium in St Andrews. With one stroke, there was no extension of the three games of the British Open.

But a week later, he won the championship in Canada.

According to the world clothing and shoe net, the 29 year old Dai Yi resume has already won 10 US tour tournaments.

He won the Accenture Championship two times in 2014 and 2016, making him the only three times in history to win the Accenture championship with idol Woods and Geoff Ogwi.

At the PGA Championships in 2015, Dai Yi won his first grand slam and became the first ever player to win 20 goals below par.

Although golf is not a good sport, it does not mean that it has no attention to its clothing.

In fact, just the year before last, Under Armour also made a big hit because of creating a colorful dress for Jordan Spieth Jordan Spieth at a golf masters.

From simple blue to deep purple to white and gray, Spieth simply dressed and said that this complex pattern was different from the past.

There are a lot of similar praise on twitter, and some even claim to sell all Nike clothes to buy Under Armour, and think Spieth Be tiger Woods is still cool.

Stars, graceful movements and exquisite techniques are the most attractive factors for golf to attract audiences.

Obviously, these are the places where clothes can be used as articles.

In this column, Nike now has the world's top two golfer Day and Roy Mike Rory (McIlroy).

These two are young talents, who have won many fans for their affinity both inside and outside the stadium.

If two people can continue to fight against you in the arena, Nike is expected to steal the fun under the court.

What Nike needs to do is to follow the example of Under Armour to create a complementary style for its big names.

"The fashion on the court will soon blow into all the ordinary golf clubs.

The way to turn the venue into a conference is not to know how to walk away from the traditional T platform.

The article "New York Times", which is praised for the clothing of spike, is made in this way.

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