Canada's Men's Wear Market Continues To Grow
Recently, Leisure Trends company, which belongs to NPD Group global market research organization, released the research report. The report points out that the sales of men's clothing in Canadian Department stores have increased steadily. Last year, suitable for 20~35 year old male consumers. clothing Sales in Canadian Department Stores rose by 64%, the most widely distributed product category in last year's sales channels.
Data show that Canadian men's clothing sales in various channels have increased by more than 18%. Therefore, many garment retailers are considering shifting their focus from the gradually saturated women's clothing market to the men's market.
The report points out that the Canadian women's wear market has been saturated, with sales of 13 billion 500 million US dollars in 2013, while the men's wear market is constantly introducing more and more new products, showing a thriving scene.
NPD Group fashion analyst Sandy Silva said this is an exciting news for retailers, because most of the fashion products have only attracted women's attention for decades, and men are more interested in fashion now. Currently available for men in the market. Clothes & Accessories Product categories such as accessories, body sculpting underwear and so on, have been similar to female products.
The report concludes that Canada The men's wear market will continue to show growth trend. It is expected that this phenomenon is not a flash in the pan. In the next few years, the Canadian male fashion industry will increase significantly.
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