2012 Shanxi International Jewellery And Collection Culture Exhibition Will Be Opened Again.
Invitation letter
There are five satellite live cars, 150 professional live teams and live coverage on Taiyuan TV station. An unusual exhibition platform, millions of advertising campaigns! Unprecedented propaganda mode! 10000 square meters, 500 standard booths, 400 brand jewelry manufacturers, and 10000 people sharing!
Fifth, 08, 24 - 27, sixth October 26th --29 days
Seventh December 22nd --26 day Venue: Shanxi exhibition hall, North exhibition hall
First, market introduction
Taiyuan, Shanxi It is a famous "low income and high consumption" city. High consumption is pulled up by a small number of coal bosses. In recent years, Shanxi's "coal bosses" spend money on luxury goods from time to time. High profile, flaunting and profligacy have become the image of Shanxi coal bosses in the public mind. Luxury manufacturers with extremely sensitive smell followed the taste of wealth and began to hunt Taiyuan in Shanxi collectively. Beijing Yansha, Wangfujing, Parkson, Shenzhen maye, WAL-MART and other commercial giants have been airborne Dragon City, is precisely the Shanxi coal bosses' consumption power, and Taiyuan Yansha in the first year with 1 billion 800 million yuan of sales in the domestic high-end department store leading position, is fully proved this huge market force.
What are the reasons for the rapid development of the jewelry market in Shanxi? According to the authority of the Shanxi jewelry industry, "Shanxi coal bosses have invested tens of millions of yuan or even billions of dollars in the jewelry industry. In recent two years, more than Shanxi coal bosses, real estate owners, and many rich people have invested large sums of money in the jewelry market.
Two. Last review
The most authoritative, the largest and the highest jewellery event:
After two years of training, Shanxi Jewelry Fair has become the most authoritative, largest and highest industry event in Shanxi province. On April 20, 2012 -24, the exhibition hall was held in Shanxi province. The authority of the Shanxi Provincial Department of Geology and mineral resources, the director of the Shanxi Provincial Department of land and resources, the chairman of the China Association of treasure, the president of the Shanxi Association and the Shanxi provincial quality inspection station attended the opening ceremony. The jewelry exhibition was also strongly supported by more than 10 countries and regions such as India, Vietnam, Burma, Thailand, Nepal, Brazil and Sri Lanka, as well as more than 30 relevant provinces, autonomous regions, cities, autonomous regions, provinces, autonomous regions, cities and autonomous regions, and the scale of the exhibition and the exhibition area all reached a new high. A total of 570 exhibitors attended the exhibition. 2012 the fourth Shanxi international jewelry, jade and collection culture exhibition
For the first time, TV stations were introduced live to create the first place of national commercial exhibition.
In order to ensure the publicity of the conference, the fourth Jewellery Show and Taiyuan TV station have been working together for the first time. The intensity, density and breadth of advertising input can be regarded as the absolute height of the National Convention and exhibition history.
Shanxi authority quality inspection station to participate in the whole process, so that consumers can buy at ease, unprecedented turnover.
Special invitation for exhibition Shanxi jewelry and jade jewelry products Experts from the quality supervision and inspection station are free to identify the spectators, so that consumers and exhibitors can feel free to trade. According to statistics after the organizing committee meeting, the total turnover of the last five days of the Shanxi jewellery exhibition totaled over 150 million yuan, creating a new high sales of jewelry exhibitions. The trade fairs of this exhibition are smooth. Many exhibitors' booth frequently burst out hot selling points, and the volume and volume of trade show are all high. The sales volume of a famous Brand Company in Shenzhen is over ten million, and a small jade pendant sells for 860 thousand yuan at the highest price. The new water jade is favored. The exhibits are sold out frequently, several emergency airships, and five days of sales are more than 500 thousand yuan. The emerald small piece is sold by about 300000 yuan by a showcase during the exhibition, and it is the biggest winner of the exhibition. Our organizing committee investigated and inquired after the meeting. 95% of the exhibitors were very satisfied with the advertising campaign of our entire exhibition. 72% of the exhibitors reached tens of thousands of yuan for this exhibition, and 43.5% of the exhibitors sold more than 100 thousand at this exhibition. 15% of the exhibitors at this exhibition were over 1 million. And 71% of the exhibitors have come to call, willing to join hands with Sanjin exhibition again to create brilliance together. The scale and effect of such exhibitions are rare in the whole country. We will also sum up our experience and make persistent efforts to cultivate the Shanxi jewelry exhibition into a national recognized brand jewellery exhibition.
Three. Commitment to exhibitors
With the strong support of the exhibitors, we will make persistent efforts to strictly control the quality through the Shanxi Bao Xie and quality inspection station. We will strictly guard the safety clearance through the Shanxi Provincial Department of land and resources, the Shanxi Provincial Department of public mines, the Shanxi Public Security Bureau, the Taiyuan Municipal Public Security Bureau and the Taiyuan explosion proof brigade. Through the humanization service of the exhibition, we will make every effort to build a good trading platform for the jewelry manufacturers. Through the Taiyuan TV station and the more than 40 media alliances, we will do the whole exhibition publicity and live broadcast of the exhibition, and strive to make the International Jewellery Fair of Shanxi become the national brand jewelry exhibition.
Four. Exhibition organization
Sponsor: Shanxi jewelry and Jewellery Industry Association
Co organizer: Shanxi jewelry and jewellery product quality supervision and inspection station
Shanxi Collectors Association
Shanxi arts and Crafts Association
Shanxi antique Association
Shanxi Association of Ornamental Stones
Live broadcast: Taiyuan TV (news channel)
Organizer: Shanxi Sanjin Exhibition Service Co., Ltd. (the most powerful local exhibition company in Shanxi)
Support media: Shanxi evening news, Sanjin Metropolis Daily, Taiyuan evening news, Shanxi business daily, Shanxi 11 city daily, Shanxi TV station, Taiyuan TV station, Taiyuan traffic broadcasting and outdoor more than 40 media media.
Five. Scope of exhibits
Diamonds and gemstones, jewelry, gold products, pearls and corals, crystal, Bao Yu, Bao Yu original stone, purple sand pot, antique, strange stones, collectibles, luxuries, arts and crafts, gifts, celebrities, paintings, ceramics, high-grade furniture, etc.
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Six, schedule
Exhibition venue: North exhibition hall of Shanxi exhibition hall, No. 40, Jinci Road, Taiyuan.
The fifth session of the exhibition: August 22nd - August 23rd exhibition time: August 24th -8 month 27
Sixth session of the exhibition time: October 24th -10 month 25 exhibition time: October 26th month 29, October 26th
Seventh exhibition time: December 20th -12 21, exhibition time: December 22nd - December 26th
Seven. Participation fee
1. charge standard: double-sided opening 5500 yuan /9 square meters.
Note: the standard booth provides three panels, carpet, one table, two chairs, power supply and lintel board.
2. the exhibition ground: 600 yuan / m2, does not provide any facilities and is built by the enterprise itself.
3. live coverage of Taiyuan TV: 10000 yuan / minute, interactive gift sponsorship 5000 yuan / family.
Eight. Qualification and organizing committee requirements
1. we sincerely invite: Honesty and law-abiding. The operators with virtue and quality participate in creating a win-win situation and win-win situation.
2. exhibitors need to provide a true identity card (business license, ID card, passport and other related information copy).
3. refuses all forms of auctions, fakes, shoddy and exhibitors using sound amplifying devices.
4. there is no serious violation of laws and regulations, no major quality accidents or major quality complaints that have been verified.
5. refuses to have no risk consciousness, ignore industry morality, disrupt the order of exhibition, and deliberate troublemakers attend the meeting.
6. the booths must be in line with the true identity and the booth must not be spanferred (including sub lease).
7. signed the exhibition contract within 3 days, the exhibition fee will be 50% (deposit) or the entire amount of wire spanfer or to the organization unit, the balance must be paid 15 days before the start of the exhibition.
If the above 8. part is violated, the exhibitors' qualifications and booths will be cancelled without compensation, and the legal responsibilities should be pursued.
9. Party B reserves the right to change the date or place of the exhibition due to force majeure.
10. the organizing committee is committed to providing a fair, fair, pragmatic and efficient trading platform for exhibitors, but the organizing committee does not undertake such risks in terms of volume and commodity market positioning, type, quality and marketing strategy.
Nine, exhibition promotion
1. the strong live broadcast of Taiyuan TV station, signal vehicles, satellite relay vehicles, live cars and other large professional vehicles and 150 professional live broadcast teams gathered at the exhibition site. The news channel, the people's channel, the legal channel and the video channel concentrated on prime time, and the density of the live broadcast was poured down. In order to strengthen the details, the broadcast density of the subtitles increased exponentially on the above channels, and it broadcasts 360 times a day.
2. dozens of media such as Shanxi TV, Shanxi evening news, Taiyuan evening news, Sanjin Metropolis Daily, Shanxi daily, Taiyuan daily, Jinzhong daily, Yangquan daily, Datong daily, Lvliang daily, Linfen daily, Shuozhou daily, Shuozhou daily, daily news, traffic broadcast, music broadcasting, private car broadcasting, bus LED and so on, more than 40 media spread over 40 days before the exhibition.
3. invites Taiyuan TV news Taiyuan news, express news, Shanxi TV news noon, the Yellow River TV, Shanxi TV city 110, Shanxi TV live broadcast Shanxi, and other advantages column, the exhibition of the grand occasion gave a news report about a few minutes.
4. through the Shanxi Provincial Department of Geology and mineral resources, the Shanxi Provincial Department of land and resources, Shanxi jewelry and jade jewelry industry association, Shanxi provincial collectors association, Shanxi mining Federation, Shanxi Entrepreneurs Association, Shanxi provincial antique Association, Shanxi provincial ornamental stone association, Shanxi Province Arts and Crafts Association, Shanxi province consumer association and other related units sent letters, inviting their subordinate units and member units to visit the procurement.
5. a total of 500 thousand promotional materials, such as invitations, invitations, tickets, posters and so on, have been issued to manufacturers, agents, distributors, users, advanced purchasers, professionals, scientific research institutions and professional associations in more than 30 industries such as jewelry, jade, handicrafts, gifts, collectors, business, furniture, culture and so on.
6. take advantage of the established large buyer database and supporting media. Database resources To direct the selection of professional audiences.
7. targeted invitation: according to the needs of exhibitors, we invite manufacturers, agents, distributors, users, advanced purchasers, professionals, research institutes and professional associations in jewelry, jade, handicrafts, gifts, collectors, business, furniture, culture and other industries to visit and sample orders.
8. other ways: direct invitations in the form of fax, telephone, e-mail, mail letter, network, etc.
Ten. Secretariat of the Organizing Committee of the conference
Address: No. 6, Binzhou South Road, Taiyuan, Shanxi Province: Mr. Zhang 15635141025
Tel: 0351-5249512 Fax: 0351-4161099
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