Nike And Other Three Party International Brands Jointly Set Up Retail Concept Stores In The United States.

Salvation stores provide consumers with NIKE, Hurley and Converse products, as well as quality shopping experience, where salesmen demonstrate their passion for extreme sports, art, music and fashion.

The Salvation store also provides consumers with unique and stimulating opportunities to express their style and creativity in the workshop. The custom ordering station in the store enables consumers to create custom footwear, clothing and accessories using all 3 brand artists' works. Consumers can choose to customize a single item, such as NIKE or Converse shoes.

Hurley's surfing pants, bikini, T-shirts and bags provide consumers with the right to create products that match their personal style. This is a gateway to the design community. It is both virtual and hands-on, allowing consumers to share ideas and concepts, and to view each brand's single product with an artist's eye.

In addition, the Salvation Mali store will be part of the community cooperation between NIKE and Stoked Mentoring, and Stoked Mentoring will give young people the power to make the world a better place through sports. NIKE is constantly participating in projects with StokedM entoring to provide access to children who do extreme sports such as surfing, and to promote the ordering business of the Mali store.