Sports Brand Adidas Will Set Up The Largest Distribution Center
German sporting goods manufacturers
Adidas
Adidas announced recently that it plans to open its largest distribution center to date by 2013, which will create more than 200 supply chain jobs.
Adidas global, Sanlitun, Beijing
brand
core
The 100 million euro warehouse is expected to open in the northwest industrial area of Germany and cover Adidas.
reebok
(Reebok) the operation of 3 channels of brand, namely wholesale, retail and electronic commerce.
The retailer predicts that by 2015, its annual production capacity will exceed 100 million by the main business expansion plan in the next few years.
Herbert Heiner, CEO of Adidas group, said: "by 2015, we plan to grow our business to 17 billion euros.
The new distribution center will enable us to provide products to our customers and consumers faster and more effectively. "
The products stored in the distribution center will be supplied to the whole western European region.
As the retail sector promoted business growth, Adidas reported a strong 2010 annual performance in March.
Its gross profit margin increased by 2.4% to 47.8%, while net income increased 1 times to 567 million euros.
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