Cohesive Force Enters The New Era 2019 The First Weaving Week Of Children'S Wear Opens The New Journey Of The "International Children'S Clothing Capital".
On November 21st -22, the first fashion week of Zhili children's wear in 2019 was held in Zhili Town, Wuxing District, Huzhou. The leaders of the China Textile and apparel industry association, the elite of children's wear from home and abroad, all kinds of leading mother child platforms and various media gathered here to witness the successful completion of the event.
The China Textile Business Association aims to display the strength and charm of Zhili children's wear brand, focusing on the new energy of children's clothing industry, giving full play to the functions of intelligent manufacturing and fashion design, realizing the technology empowerment, data empowerment, upgrading the children's clothing industry and upgrading the industry's discourse power through the children's wear as the carrier and the fashion as the link, through the children's wear thematic forum, special investigation and special release, etc., to integrate the smart fashion of childhood, bring the children's clothing culture in Zhili to the whole world and bring the world together. 2019 the first fashion week of Zhili children's wear was hosted by the China clothing association, the people's Government of Wuxing District of Huzhou, the people's Government of Zhili Town, Wuxing District of Huzhou, and the Huzhou radio and TV station.
Big coffee gather together to seek the direction of industry development
Zhili town of Wuxing district is known as "the capital of children's clothes in China". This small town in Northern Zhejiang is famous for children's wear and is popular with children's clothing. Since the end of the 1970s, it started from the small family workshop, and now there are more than 13 thousand children's clothing households, and more than 8000 business enterprises. The annual output of 1 billion 400 million children's garments is 1 billion 400 million yuan. The annual sales volume is over 55 billion yuan, and the children's clothing in Zhili occupies half of the children's clothing market in China.
How to transform and upgrade? How to let Zhili children's clothing go out of the traditional production, marketing and management mode and go out of the country and into the world?
November 21st -22, 2 days, four theme forums, entrepreneur Sharon, the main idea of bringing together the top domestic children's wear professional big coffee, children's clothing and clothing here collide, different children's dress culture is surging and merging here, giving more inspiration to the guests attending the meeting, and also points out a feasible new direction for the development of children's clothing and children's clothing industry.
Jiang Hengjie, consultant of China Fashion Association
Fu Guangwei, executive vice president of China Textile Engineering Society
Ye Xinjiang, managing director of CITIC Securities Limited by Share Ltd
Zhou Lichen, President of Hai Lan group
On the morning of 21, Jiang Hengjie, the consultant of China Fashion Association, made the keynote speech on "the new era, children's wear and children". Fu Guangwei, executive vice president of the China Textile Engineering Society, Ye Xinjiang, managing director of CITIC Securities Limited by Share Ltd and Zhou Lichen, President of Hai Lan group, respectively made an exchange statement on the theme of "fabric and fashion", "internal control and risk prevention of children's clothing enterprises" and "the future strategic layout of boys and girls in Hai Lan's home".
On the afternoon of 21 may, around the theme forum of WeChat payment, Tmall online business, shaking voice digital marketing and digital supply chain, guiding traditional children's clothing enterprises, keeping pace with the new era, quickly embarked on the road of new production, new sales and new marketing. The release of the latest trends in color trends and the theme sharing of popular color applications will also become a new indicator for the future direction of fashion in textile and apparel industry.
On the morning of 22, 2019 Chinese children's wear brand leader salon, the representative of Chinese children's wear brand leader, respectively made a theme sharing on the "new situation analysis of the current Chinese children's wear industry", "the sharing of enterprise innovation experience", "the impact of new technology on the future development of children's clothing industry", "the direction of the linkage development of children's clothing brands", and the Specialized Committee of the China clothing association children's wear gave the next direction of work.
Name "enterprise" visits to witness local hard power
On the morning of 22 th, the leading guests and media groups entered the weaving place as "place", and witnessed the hard strength of Zhili.
Huzhou Jen Bei Cashmere Products Co., Ltd., the first of the three cashmere brands in Zhili Town, was founded in 1986. It is a private wool textile enterprise mainly producing cashmere yarn, cashmere sweater, cashmere coat, and so on. It is also the only cashmere manufacturer with the complete production chain from "original velvet to garments" to the south of the Yangtze River. Enterprises under the jurisdiction of Beijing and Jen Bei Technology Co., Ltd., 18 direct business offices, nearly 80 agents, there are more than 600 stores in the country's high-end department stores. In 2018, the main business revenue was 289 million yuan, and profits and taxes were more than 9000 yuan.
The living space of jenbei cashmere is a comprehensive display area with cashmere culture as the theme. It is divided into 4 levels: first floor, women's wear, two floor men's clothing, third floor coffee bar, teahouse, reading room, dance room, four floor cashmere Museum. Living space takes the fashionable cashmere culture as the theme, integrates shopping, exhibitions, food and parent-child activities, and invites artists, artisans, artisans and people in various fields to create a fashionable cashmere cultural life circle in exhibitions and workshops.
Tony electronics is an excellent representative of Zhili town from a traditional labor intensive enterprise to an emerging high-tech industry. From "wool line to data line, from spinning wool to making intelligent equipment", Tony electronics realized its magnificent turn in 9 years, and was listed on the main board of the Shanghai Stock Exchange in July 2017. The company focuses on the R & D, production and sales of ultra fine alloy wire and other metal matrix composites. The products are mainly used in consumer electronics, photovoltaic, new energy vehicles and medical treatment four major areas. Now it has become a high-quality supplier of apple, 100, Hitachi, Sumitomo, Foxconn, GoerTek acoustics, Rui Sheng technology, blue science and technology, Bourne optics and other top 500 enterprises in the world, with more than 30 patents. In 2018, sales revenue reached 872 million yuan, up 20.10% over the same period last year.
China children's wear city project was completed in 2009, with a floor area of 700 thousand square meters. It is a comprehensive platform with design, trading, exhibition and distribution. It is the only professional market with the title of "Chinese children's clothing". At present, the children's clothing city is taking the creation of the provincial children's clothing innovation service complex as the carrier, and with the help of Ali resources, we will accelerate the creation of China's children's wear brand operation center, which integrates domestic trade with foreign trade, online and offline, and persists in market-oriented operation, market oriented service, brand management and standardized management. It regularly releases the Chinese children's wear index, and promotes the transformation of the traditional mode to the new economic mode, providing a weathervane and barometer for the development of the National Children's wear industry.
New product launches, weaving fashion children's fashion
As Chen Yongjie, deputy secretary and mayor of Zhili Town, Wuxing District, said in the interview, in the last century, the children's clothing in Zhili was focused on the large quantity and low price. Nowadays, children's clothing enterprises put more energy into brand, design and quality. The regional brand of "fashion to see Paris, children's clothing to see weaving" has become famous at home and abroad.
Chen Yongjie, deputy party secretary and mayor of Zhili Town, Wuxing District, interviewed by the media.
At present, Zhili has a complete industrial chain from children's clothing design, research and development, production and sales, to the supply of surface accessories, logistics and warehousing, brand operation, and so on to create the largest scale, the most closely coordinated and fastest growing children's clothing industrial cluster in China. The fashion week of Zhili children's wear has given a good opportunity for the fashion community to make a whole voice and concentrate on display.
Pan Shuiqin, general manager of Zhejiang Buyi grass Clothing Co., Ltd., interviewed by the media.
General manager of Huzhou boys and girls Brand Management Co., Ltd.
2019 during the first fashion week of Zhili children's wear, dozens of excellent children's wear brands released the trend of 2020 spring and summer new products. The conference's small models were inspired by famous Chinese aesthetic education brands, children's outstanding stars, and hundreds of outstanding Chinese children represent Chinese children's fashion and China's strength in fashion week.
The establishment of the national textile fabric center, the weaving center, the establishment of the children's wear alliance, the Asian fashion color alliance's licensing, and the release of the two body standard of "infant and children's clothing supply chain infant clothing" and "children's clothing supply chain children's clothing", also let us see that Zhili is determined to further integrate resources, gather strength, standardize the market, provide convenient and fast services for the majority of brand children's clothing enterprises, and promote the brand transformation and upgrading of children's clothing enterprises.
National textile fabric center weaving center, weaving Center
Asian fashion color alliance awarding ceremony
China's weaving ceremony for children's wear Union
The two group standard is issued in "infant and children clothing supply chain infant clothing" and "infant and children clothing supply chain children clothing".
Caring for children, leading fashion and opening the new journey of "International Children's clothing capital"
The road of life, children's wear start, "care for children, lead fashion" 2019 the first organized fashion week of Zhili children's wear, led us to appreciate the strength and charm of the children's clothing in Zhili, and let us listen to the "dream shouting" issued by the fashion industry of Zhili children's wear.
We firmly believe that the children's clothing in Zhili will be able to plug in the wings of dreams, create a myth for the Chinese children's fashion industry, build a new height for the Chinese children's wear brands to gain the right to fashion discourse, and promote the self-confidence, brand confidence and cultural self-confidence of the Chinese children's clothing industry, and achieve high-end, fashion, technology, and international high-quality development.
A brand new era has already been opened. The children's clothing industry in Zhili will surely join forces at all levels of government, associations and enterprises to open up the new journey of the "International Children's clothing capital".
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