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2017CBME Pregnancy Baby Product Design Competition Adds Color To Creative Design

2017/4/6 10:12:00 74

2017CBME Pregnancy Baby Product Design CompetitionCreativityCommodity Force

The "2017CBME pregnancy baby product design competition" organized by CBME China pregnant baby show and children's Wear Exhibition (hereinafter referred to as the "2017 product design competition") has been launched recently.

The "2017 product design competition" is co sponsored by the vision me community of visual China. The contest will show the innovative ideas of the new generation designers' baby products, help enterprises to explore product design talents, and introduce tutorial system and directional creation for the first time, so as to enhance the market potential and operability of creative products.

 China becomes the world's second largest consumer of pregnant and infant products, 1.jpg

"2017CBME pregnancy baby product design competition" starts in the current " Mass Entrepreneurship Under the upsurge of universal innovation, innovative products are also faced with the challenge of low success rate. Li Keqiang, premier of the State Council, pointed out recently that the enthusiasm of "double creation" should be maintained for a long time. However, "double innovation" and many new things, some aspects and some enterprises will encounter twists and turns in the development process. According to Nelson's data, nearly 25 thousand new products survive only more than 200 in the market a year later.

In order to help the new generation designers better transform the product of pregnancy and baby into product, 2017 CBME Baby products The design competition also introduced a series of initiatives:

 2017 CBME baby pregnancy product design competition

 2017 CBME baby pregnancy product design competition

" 2017 product design competition For the first time, the tutorial system was introduced. The 3 mentors, Zhou Qian Li, founder of Shanghai Coastal Valley Industrial Products Design Co., Ltd., Xie Chunlei, director of creative design of Shanghai coastal peak, and Ni Haijun, Executive Creative Director and founder of Shanghai PI brand communication agency, will select 20 trainees (60 persons) from the audition contributors, and instruct students to make second rounds of directional creation.

The first selected players will create original works related to the theme of pregnancy, including children's cars, suspenders, car safety seats, child beds, children's furniture, feeding supplies, infant toys, etc., and the final entries must be presented in physical objects.

2017 CBME China exhibition will be displayed at the scene, and will be introduced by the contestants at the scene. The entries will be evaluated by several famous designers and industry elites from the perspective of innovation, design performance, operability, market potential and work commentary.

The competition schedule is as follows:

Collection of works: 17 February 28th, -3, 28

Online professional platform works collection

Primary works: 17 April 1st, -4, 10

3 tutors each selected 20 participants (60 persons).

Creative Optimization: 17 April 18th, -5, 31

Tutors guide students in second rounds of directed creation

Internet voting: 17 June 1st, -6 10

The number of online polls combined with the opinions of experts in the industry will decide the final list of the top 20 entries.

Works proofing: 17 June 10th, -7, 10

The top 20 finalists will sample the concept works in kind.

Final award: 17 July 20th

At the scene of the exhibition, the judges will be judged at the scene, and the contestants will be present in the final.

The products of pregnant and infant products are very wide, and the shopping centers are numerous and miscellaneous, which are likely to cause confusion and uneven quality of products. For example, there are about more than 2000 brands in China's milk powder market, and a large number of infant milk powder brands are faced with elimination and clearance. Therefore, from the source of production to the terminal of the store, the baby industry should ensure the healthy development of the entire industrial chain and the consumer chain, and the supermarket stores also need to standardize the procurement and improve the quality of the sold baby products. In addition, the lack of innovation and the homogenization of products are also a major problem in the current baby industry. Supermarkets can choose to introduce more innovative products with cost effectiveness and upgrade the marketing area for pregnant babies.

For more information, please pay attention to the world clothing shoes and hats net report.


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