Where Are The Opportunities For The Domestic Sports Industry In The Next Ten Years?

In another two days, Jinjiang will usher in an unprecedented exhibition - the eighteenth China (Jinjiang) International.

(Sports Industry) Exposition (hereinafter referred to as sports Expo).

At this exhibition, exhibitors can not only visit the famous in China.

The latest products of sports industry will also witness the most advanced sports products brought by overseas enterprises such as South Korea and Vietnam.

Idea.

As a highlight of this year's sports year, the Jinjiang international footwear Expo, which has gone through 17 years of history, has successfully completed its "face changing" and upgraded to the Expo.

In the next ten years, where are the opportunities for the domestic sports industry? In order to help enterprises further analyze this problem, in April 17th, there will be a heavy supporting activity of the National Fair, the "China Shoes Capital" 2016 global footwear industry and sports industry development forum and the China Leather Association footwear industry and shoe materials Specialized Committee annual meeting. The experts from domestic and foreign sports industry will be invited to talk about the prospect of sports for ten years.

Five experts take the pulse of sports industry

It is understood that the high-end forum is supported by the China Leather Association, China leather and footwear industry research institute, Taiwan footwear industry association, Jinjiang Municipal People's government, Jinjiang International Trade Promotion Committee, Jinjiang national sports industry base management office, Jinjiang International Chamber of Commerce, China Leather Association footwear Specialized Committee, China Leather Association shoe material Specialized Committee, China leather and footwear industry Research Institute (Jinjiang) Co., Ltd. jointly with the newspaper.

The theme of this forum is "leveraging all along the way, leveraging" to base on service enterprises and promote industrial upgrading.

"This year, the forum has improved in terms of specifications, and has presented a professional, authoritative and internationalized feature as a whole."

Zhong Wenling, President of the Jinjiang Council for promoting international trade, said that the forum will take a day to explore from the aspects of intelligent manufacturing, industrial 4, and enter the international market, so as to provide valuable experiences and practices for Quanzhou local enterprises to take advantage of "one belt and one road" and "intelligent manufacturing".

Among them, experts and scholars from five places, such as Italy, Britain, Germany, Vietnam and Taiwan, will bring an audio-visual feast to Jinjiang's local industry from different aspects of sports industry.

In addition, China leather and footwear industry research institute, Anta group and other relevant responsible persons will also explore new opportunities for the development of China's footwear industry and sports industry under the "one belt and one way" strategy, explore the path of "going out" and the upgrading direction of sports industry under the background of "Internet +".

In addition, on the forum, Li Yuzhong, executive vice president and Secretary General of China Leather Association, will also deliver a speech on the 2015 China footwear industry development report and issue the development index of China footwear industry.

It is understood that the development index will be scientifically calculated through the data collected by many shoe enterprises, which will fully reflect the market price changes of Chinese shoes and finished shoes, the development trend of footwear industry and the trend of foreign trade market.

"The release of this index will provide decision-making basis for the production and sale of shoes.

I believe that by listening to the speeches, participants can have a clearer impression of the industry.

Lu Hua, director of China Leather Association footwear industry Specialized Committee, said.

First exhibition hall in Vietnam and Korea

As the upgraded Expo, the concept of "one belt and one road" and "globalization" will be more fully reflected in this exhibition.

In addition to the convening of the five experts from abroad, we jointly set up a pavilion for the first time this year, and will lead more than 30 overseas companies to participate in the exhibition.

"The establishment of the Korean Pavilion and Vietnam Pavilion will bring a refreshing experience to exhibitors."

Zhong Wenling said that the international elements of the exhibition are very eye-catching. The South Korean Pavilion will highlight the advanced level of industrial design in Korea, while the Vietnamese Pavilion will bring the development of Vietnam's shoes and clothing industry to the exhibitors.

Zhang Shihuan, President of the Chinese branch of the Korea international medical and cultural exchange agreement, is responsible for the invitation and supporting facilities of the Korean Pavilion. He told reporters that the Korean Pavilion had a total of 1500 square meters, with more than 30 Korean exhibitors.

"The level of industrial design in Korea is obvious to both the appearance and functionality of the world, and this led the South Korean design companies to participate in the exhibition, which will bring different design concepts to Quanzhou enterprises. The Chinese and Korean enterprises will join hands and make joint efforts by the Chinese manufacturers and the South Korean side in designing strong and strong ties, and leveraging the" one belt and one road "to the international market.

And the establishment of Vietnam Pavilion is the experience of Fujian enterprises going to Vietnam to start their own business for many years.

It is understood that four exhibition areas will be set up in this Vietnam Pavilion, including the exhibition area of shoes industry chain, the exhibition hall of Ping Xian shoe factory, the exhibition area of shoe and clothing logistics park and the investment consulting exhibition area. The exhibition will display the whole picture of Vietnam's footwear and clothing development by exhibitors in four exhibition areas.

Zhong Wenling, President of the Jinjiang Council of trade promotion, said that the shoe-making base in Southeast Asia is emerging, and Vietnam is a more prominent representative.

The establishment of the Vietnam Pavilion is also hoped to help the Jinjiang shoe industry chain to build a convenient bridge and link with the help of the "one way" policy, so that more enterprises can better grasp the opportunities, learn experience and avoid risks when they "go out" trade and trade.

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Swimwear and sports brand embrace

In addition to exhibitors from overseas companies such as South Korea, Vietnam and Taiwan, as the host of sports Expo, the domestic sporting goods brand is also competing in the Expo this year to showcase the latest R & D products and trends at home and abroad.

It is understood that the swimsuit enterprise will debut in the form of a special hall and take up a group.

And sports equipment industry is also not to be outdone, Shu Hua, Sen Di and other sports equipment brand will also be stunning appearance, forming a sports equipment industry alliance.

"Jinjiang has gathered a large number of well-known sports brands both at home and abroad, covering the upper and lower reaches of the sports industry chain. The upgraded Expo will be a large-scale comprehensive sports industry event gathering sports goods, sports marketing resources, sports culture and technology."

Zhong Wenling believes that the upgraded Jinjiang Sports Fair will be a great help to help Jinjiang's sports industry take off.

This year, the two sports industry will focus on the latest R & D products and trend of the domestic sporting goods industry, which will bring different visual experience to exhibitors.

According to the briefing, this year there are 100 standard booths in the swimwear hall. Among them, as the town of the swimwear industry, the town of Ying Lin, this time we have assembled more than 30 swimsuit enterprises. We are holding the whole industry chain to take part in the Jinjiang sports Expo.

Chen Yongxi, deputy mayor of Ying Lin Town, Jinjiang, told reporters that the theme of Ying Lin pavilion's participation is "the world swimsuit Jinjiang intelligent manufacturing". It not only brings together a group of excellent swimsuit products enterprises, but also includes supporting suppliers such as accessories and accessories, which will show the comprehensive advantages of Jinjiang swimsuit industry in fashion, R & D and division of labor.

This year, the new sports equipment Museum of the new sports Expo is also a big gathering of coffee. Shu Hua, Tianzi, Sindhi, Hyde and British special brand will all be stunning.

The sports equipment hall has an area of 200 square meters, and the sports equipment brand will focus on product display, including the latest self-developed professional strength equipment, several family treadmills and mobile bicycle products.

Besides, the sports equipment museum will also display books, periodicals, research and development design related to sports.