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Shoe Brand Aquazzura Accuse Accessories Brand Ivanka Trump Plagiarism

2016/3/16 16:12:00 70

Shoe PhotoLuxury Shoe Brand AquazzuraIvanka Trump

  

Luxury shoe brand Aquazzura

Founded in 2011 by designer Edgardo Osorio, its headquarters is located in Florence, Italy.

Aquazzura brand shoes are mixed with Italy's traditional luxury crafts and luxury models. The brand plan will open its first Asian store in Hongkong at the end of this year.

Recently, the founder of Aquazzura, a luxury shoe brand in Italy, publicly complained about the brand new brand of high heeled sandals recently launched by Ivanka Trump, the social media Instagram, and plagiarized its brand name Wild Thing fring heel sandals.

Content of Aquazzura brand released in Instagram

The Aquazzura brand has released a comparison map of the two shoes in Instagram. The most disliked behavior of the fashion industry is that others are plagiarizing your product design and disagree. The plagiarism knows who is copying the design of it. The behavior of Ivanka Trump is really shameful, plagiarism is not equal to appreciation! Plus the label of "better shoes produced in Italy".

In fact, this is not Aquazzura and Ivanka Trump launched a war of abuse on Instagram because of plagiarism design. As early as January this year, Ivanka Trump released its official account.

Shoe print

At the time, Aquazzura wrote the message on the map: "Ivanka Trump should be ashamed and not proud of copying the works of young designers."

Aquazzura brand creative director Edgardo Osorio said the plagiarism design event would damage its brand's future development plan, because Aquazzura belongs to the emerging brand, and the classic style is a brand earning capital. Once the design is plagiarized, it will bring adverse effects to the brand.

  

Left: Aquazzura Wild Thing fring high heel sandals; right: Ivanka Trump's new high heeled sandals.

Edgardo Osorio said that if he did not look carefully, he could not see the difference between the two shoes.

Aquazzura Wild Thing fring

High heeled sandals

Since 2015, it has been very popular with fashion people and has been listed as one of the most popular fashion single products in 2015. In foreign countries, many electric businesses are one of the best sellers.

According to statistics, Ivanka Trump is not the first time it has been caught in plagiarism.

As early as 2011, New York designer Derek Lam also accused the brand of plagiarizing its shoes design. Derek Lam brand CEO Jan-Hendrik Schlottmann pointed out that she had seen many similar styles of shoes, but never saw the same design, suggesting that Ivanka Trump brand completely copied its brand design behavior.

The Aquazzura brand is applying for copyright protection. However, the copyright protection act of the United States does not give copyright protection to articles with substantive uses, such as clothes and shoes, so Aquazzura is not compensated in the US area.

However, it is also difficult to apply for rights protection in Italy, because the brand of plagiarism is not a local brand. Italy can only assist Aquazzura in preventing the sale of plagiarized shoes in Italy.

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