Yonghui Cooperation With Jingdong Has Achieved Good Results In The First Week.

After the Jingdong announced its strategic stake in Yonghui supermarket 10% shares for 4 months, the two sides' cooperation at the business level finally surfaced.

In December 1st, Yonghui supermarket, Beijing Lu Gu store officially landed on Jingdong to APP, which is also the first joint store in Yonghui supermarket near 400 stores to carry out O2O stores.

According to the briefing, the first batch of on-line categories is mainly fresh, with 1000 kinds.

In the 3 kilometers of the Beijing Lugu store, the user can enjoy the service within 2 hours after the Jingdong arrives at home APP.

In December 8th, Li Jianbo, President of Yonghui supermarket, told reporters about the first week of the cooperation.

According to its disclosure, Lu Gu store landed Jingdong to APP, with an average daily turnover of about 300, which is about 6%-8%.

Li Jianbo believes there is still potential to be worked out.

"Since the signing of the contract in August this year, the two sides have been pushing this matter forward.

From the case of the first week on the line, we think there is still potential to be explored in terms of unit price and so on.

It is reported that after the first "eating crabs" Lugu store after taste, Yonghui supermarket is located.

Nearly 30 stores will be landing at Jingdong at APP by the end of this year.

"The core competitiveness of Jingdong is the pportation capacity. In the future, we will extend the range of 3 km to 5 km of radiation, ranging from 3 km to 5 km, and the coverage will be greatly increased," said Deng Tianzhuo, vice president of Jingdong.

The first store went to Jingdong APP for a week, and its turnover increased by 8%. This "model opera" is naturally loved by investors at Yonghui supermarket.

"Yonghui supermarket has nearly 400 stores in the whole country. If all of them are landed on Jingdong APP, the main revenue will be increased by 8% or so after a simple calculation," an analyst who declined to be named told reporters. "Yonghui supermarket and Jingdong are still in the running in stage. In the future, the sales promotion of Jingdong to Yonghui supermarket should be far higher than 8%."

And according to

Revealed that due to the relatively short time online, the two sides have not yet been able to analyze user data and so on.

"We will definitely carry out big data analysis in the future, compare and analyze the structure of one user group and so on, and further tap the potential for cooperation in the O2O field".

In fact, the most direct test of the success of Yonghui and Jingdong is

Logistics.

Unlike Jingdong mall, Jingdong's home logistics uses crowdsourcing mode, which is similar to the "rush ticket" of a special driver.

When the user orders on Jingdong APP, the courier near the target business can "grab the bill". After picking up the order, he can take over the goods and send it to the user.

This is the mode to ensure that users can enjoy door-to-door service in the shortest time.

"This crowdsourcing mode is used not only for Yonghui supermarket, but also for all business super companies signed with Jingdong.

This mode can also increase revenue for the courier.

During the off peak hours outside lunch and dinner, many of the catering workers on the O20 platform were also actively involved in the Jingdong APP rush, "a person familiar with the matter told reporters.