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The "Money Grab" Road Of Footwear Brands

2015/11/12 11:08:00 25

FootwearFootwearAOKANG

Note: the data will not be used as final data until November 11th at nine ten.

1 minutes 12 seconds, 1 billion.

12 minutes 28 seconds, 10 billion, wireless ratio 74.83%.

1 o'clock, 24 billion 770 million, wireless accounted for 73.85%.

9:52 22 seconds, 50 billion, wireless ratio 72.93%.

11:50, 57 billion 100 million, breaking the 2014 double 11 full day record, wireless accounted for 71.61%.

19:16, 75 billion 500 million, wireless accounted for 69%.

The 21 point is to break through 80 billion!

...

Today is doomed to be another record breaking day.

Tmall double 11 is coming to an end in 2015, though we can't see each other from the background.

footwear

The specific paction volume of the brand (after 0 points), but from the reports of all parties and the official live broadcast, Xiaobian can still explore the truth for you.

Looking at the above data, do you still want to go back to the shoe brand's "money grab" road in detail?

Let's see it together.

Camels (reportedly won no suspense)

00:06 - Camel clothing flagship store broke 10 million;

00:10 - Camel women's shoes are broken by 10 million.

00:14 - Camel outdoor stores break 20 million;

00:25 - sales of camel brand are broken by 100 million.

12:00 - Camel brand sales exceed 243 million.

16:26 - Camel brand sales break 300 million.

...

  

AOKANG

00:10 -- AOKANG

footwear industry

The flagship store exceeded 12 million;

00:20 - AOKANG shoe flagship store broke 20 million;

01:00 - AOKANG international 50 million.

10:00 - AOKANG electric business network sales have exceeded 60 million mark, ranking the first in Wenzhou double 11 sales, and the total sales volume of whole day is 150 million.

...

BELLE

00:12 - BELLE electricity supplier broke 55 million, a single store broke 10 million;

00:26 -- BELLE electric business breaks through 100 million;

12:00 - excellent purchase network and BELLE electricity supplier's order has exceeded 800 thousand single, the total amount exceeds 300 million yuan, the order increased 40% compared with last year;

...

Pathfinder

00:05 - Pathfinder Tmall's flagship store exceeded 10 million;

00:10 - Pathfinder has sold 20 million.

01:00 - sales volume bravely broke 40 million;

07:05 - turnover exceeded 51 million;

09:20 - Pathfinder breaks through 60 million, outdoors at the moment.

14:15 - the total sales volume of the flagship store of the two big brands of Pathfinder group is over 100 million, which has exceeded the total sales volume of the double 11 all day official flagship store last year.

...

Anta

00:44 - 20 million;

08:55 - the total turnover of Anta group exceeded 100 million.

...

XTEP

00:13 - XTEP electric business sold 10 million;

08:15 - sales exceeded last year;

20:05 - XTEP's single brand sales in Tmall channel exceeded 100 million yuan.

...

PEAK

02:13 - total turnover exceeded 3 million (from micro-blog);

...

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