Shun Feng Layout Cold Chain Logistics, Hey Customers Or "Cache" Area

SF EXPRESS Co., Ltd. in Shanghai issued "Shun Feng Leng Yun" brand, said it will provide fresh food industry customers "one-stop supply chain solutions".

It is understood that Shun Feng cold pportation is based on the integration of existing logistics, electricity suppliers, stores and other resources, providing fresh food industry customers with cold storage, cold pportation trunk, cold pportation home, fresh food sales, supply chain finance and other one-stop solutions.

In fact, in May 2012, when Shun Feng's own business platform "Shun Feng optimization" was launched, Shun Feng began to layout in the cold chain logistics field.

In December 2013, SF set up the food supply chain division, and gradually launched the "warehouse dry distribution and marketing" integrated industry solution.

In September this year, the cold storage and pfer functions of SF Shanghai and Xiamen cold storage were also officially launched.

By the end of this year, a total of 10 B2C refrigerators will be opened, including Beijing, Guangzhou, Shenzhen, Wuhan and Chengdu.

At present, the main target of Shun Feng Leng Yun is still SF preferred, but the company has gradually introduced other e-business customers, such as Yi Guo network, ice cream, ice cream and so on.

According to the company, in SF, fresh products can cover 54 cities throughout the country. The fresh goods in the Shanghai warehouse can also be sent to Beijing warehouse in batches and small quantities.

Li Dongqi, vice president of SF EXPRESS, told reporters that due to the strong market potential of cold chain logistics, Shun Feng has used cold chain logistics as an important strategic business pillar of the company.

"In China, the comprehensive cold chain circulation rate is only about 19%, and the comprehensive cold chain circulation rate of developed countries such as the United States and Japan has exceeded 9."

At the same time, China's cold chain logistics enterprises are small and scattered, the cost is high, and the service levels are not uniform. This also lets SF smell opportunities.

"At present, the first big cold chain logistics enterprise in China has an annual sales volume of more than ten billion yuan, and the industry concentration is quite low," Li Dongqi said. "Cold chain is a capital intensive industry with considerable investment.

And many domestic cold chain enterprises for more than ten years, annual income is also 100 million -2 billion yuan, Shun Feng hopes to make use of existing resources, in this field to go faster.

Although he does not want to disclose specific income, he said that Shun Feng Leng Yun is currently in the top ten of the cold chain logistics industry in China, and "Shun Feng preferred" has less than 2% damage rate after entering the warehouse.

In the view of Wu Guoli, President of SF EXPRESS food supply chain, the characteristic of cold chain logistics is that we must first build more warehouses in the whole country. "Usually a six thousand square meter cold store needs 20 million yuan of capital investment."

Because of the high cost, many logistics enterprises have built many

After that, there is no ability to build the floor match, which undoubtedly affects the quality of pport service.

And Shun Feng has a perfect warehouse layout in the whole country. In many cases, it can pform the common warehouse into a cold storage, thereby saving the cost. In addition, SF has already built more comprehensive distribution resources in the whole country, so it can quickly exert itself in the cold chain field.

On the basis of this,

Previously, the layout of the "Hey" store has become another key link of Shun Feng Leng Yun.

In the company's vision, because fresh food can not be deactivated, when customers can not collect goods in time, Shun Feng can pport the customers as the "buffer" area of the merchandise, which is taken by customers, or from the customers.

Staff deliver door-to-door.

In addition, because fresh food packaging materials are more complex, hey customers can also undertake the function of material recovery.