Financial Personnel Should Be Bold To Say No To CEO!

When CEO is implementing reform and increasing staffing, it is the biggest cost increase.

When CEO optimistically promotes business and costs increase linearly, control is the root cause of increased costs.

When CEO grabs market share and rapidly increases sales volume and abandonment of unit profitability (negative profitability leads to more sales and larger losses).

The inconsistency of words and deeds before and after CEO results in excessive regulatory changes in the standard management system and disorder.

When CEO's personal desire expands and begins to be implemented, it goes too far.

At this time, as CFO, we must stand up loud and say "no" to CEO. Note that other executives of the company may pay more attention to the interests of their own departments and departments. They will not say "no", but CFO can not. He must take the responsibility of shareholders and investors, and be responsible for the future operation of enterprises, and stand up and say "no".

Of course, before you say "no", you must:

Think calmly, think many times, whether or not it is really time to say "no"!

- prepare sufficient figures, data, examples, and insist on using numbers and facts instead of emotional considerations.

- objective analysis of pros and cons, at the same time, we should put forward constructive suggestions or suggestions for improvement.

When we say "no" to CEO, we should grasp the following

Otherwise, they will be fired.

We must not take it in public.

Dignity and face!

No one can attack life and always respect CEO. It is only Frank facts and pros and cons.

Choose an appropriate time to enable CEO to listen fully and consider it.

To CEO, "this is just my opinion and suggestion. The final decision is still yours. If you decide, I will continue to execute it."

Believe in you.

It may be limited to reality and shortsightedness (such as giving up unit profitability and increasing market share), while CEO pays more attention to future development and driving.

After saying "no", if the result is what you expect, then you will.

- you can't say to anyone, "you see...

It's because they don't listen to me. "

- fully support and help CEO rectify the deviation!

Be careful to use the right to report and report to superiors (board of directors and shareholders).

If these are not consistent, please leave this CEO, and estimate that he is not worth your follow.