Pregnant Baby Industry Bright, July, 2014 CBME China'S Four Big Bright Spot Concern

< p > July, 22-24, the world's leading exhibition of baby pregnancy. The fourteenth CBME China pregnancy baby show and children's Wear Exhibition (hereinafter referred to as CBME China) will be officially opened in Shanghai New International Expo Center.

As the annual business feast of the baby and baby industry, this year, CBME China again converges the pregnant baby industry chain, through the OEM/ODM special area, the international exhibition area, the brand authorized area and other special exhibition areas, as well as CoolKidsFashion, industrial development seminars, CBMEAWARDS, trade fair, child child safety seat interactive exhibition area and other activities, to help the industry understand the future trend of the industry, solve the management problems, and promote the depth of business cooperation, so as to promote the sustained and healthy development of the baby industry.

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< p > < strong > gather together the famous brand, create characteristic area < /strong > /p >

This year the CBME exhibition in China has reached a new scale of 166680 square meters. The exhibition site has gathered 1751 enterprises and 2428 famous brands worldwide, including many famous brands at home and abroad, such as love, AUBAY, Barbara, Babu beans, Pigeon, Pampers, baby first, Dr. Brown, Chicco, Cybex, PHILPS AVENT, Wyeth, co generation, good children, Kiddy, American beauty, P, Mattel, Nutrilon, NUK, pouch, Johnson baby, pencil club, Quinny, Toyroyal and so on. It covers all kinds of fields such as pregnant baby products, food, less than 60%, toys, lathes and so on.

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< p > in addition to scale upgrading, the 2014CBME China exhibition has also set up OEM/ODM special area. It not only helps brands find or replace high-quality OEM/ODM enterprises, but also helps retailers, supermarkets and other retail enterprises to quickly find high-quality OEM/ODM enterprises, develop their own brands, and let quality OEM/ODM enterprises acquire more production orders in all directions.

At the same time, 2014CBME China attracts more than 100 brands from 6 countries (regions), including Spain, the United States, Australia, the United Kingdom, Korea and Taiwan.

While helping international companies successfully introduce brands and products into the Chinese market, the International Pavilion area also allows buyers to purchase high-quality overseas new products for the first time.

In addition, the brand licensing area set up at the exhibition site, as a trade platform designed specifically for authorized and authorized vendors, will help businesses to effectively docking.

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< p > the leading brands and the newly opened special area of the exhibition will create a one-stop shopping platform for baby carriers, wholesalers and purchasers at home and abroad.

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< p > < strong > holding fashionable children's dress feast, leading the forefront of industrial fashion < /strong > < /p >

< p > at this exhibition, the most attractive is the top children's fashion feast CoolKidsFashion.

During the exhibition, CoolKidsFashion will display the world-famous brands of 0-16 years old in the exclusive space of 4000 square meters: HarmontandBlaine (Italy), Katiebaby (Poland), ALASKAKIDS (Turkey), Attipas (Korea), Barefoot (USA), Tuttopiccolo (siban), Babygro (France), lellikelly (UK), and greenbox, babytouch, M.Latin, Su Guo, and so on from China.

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< p > CoolKidsFashion held a series of excellent activities such as fashion design show, trend forum, children's wear design competition, children's fashion show, children's wear Museum, business exchange meeting and so on.

Among them, the trend forum will invite PeclersParis trend and fashion project director Massimo, Hongkong fashion buyer Association executive member Steve, shop visual design master Shaun, to hold a number of keynote speeches to interpret the fashion trend of children's wear, and the fashion design show will show the fashionable children's clothing brand created by three well-known original a href= //www.sjfzxm.com/ target= _blank designers.

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P, the new CoolKidsFashion, is expected to bring fashion trends to children from all over the world, including agents, shopping malls, retailers, buyers and media, and further promote the development of China's fashion children's clothing industry.

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< p > < strong > carry out industry thematic activities to cope with the latest industrial trend < /strong > < /p >

< p > as the guide of the baby industry, 2014CBME China has invited 18 authoritative senior experts to participate in the seminar on pre pregnancy and infant industry development (pre Seminar) and on-site seminars. Through the high-end research platform, the future development trend and management skills of the baby and baby industry will be covered, covering industrial and consumer market research, milk powder policy, retail management skills, big data marketing and new media promotion.

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< p > according to the survey report of 2013 China's pregnant and infant consumer market released by CBME, mother and child shop is the absolute main channel for consumers to buy baby products.

However, the sales of child safety seats at mother and infant stores have not been satisfactory.

To help strengthen consumer safety awareness and enhance sales of this category in mother and child shops, the organizers set up the "interactive display area for children's car safety seats" for the first time. Retailers, agents and salesmen from the previous generation fully demonstrated the elements and services of children's car seat selection.

At the same time, the sales skills of automobile safety seats on the spot carried out by the excellent salesmen in the country compete with each other to help the salesperson understand the advantages of products, purchase elements and installation skills.

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< p > < strong > establish the Chinese baby industry award, show the outstanding industry representative < /strong > /p >

During the exhibition P, the 2014 China's CBMEAWARDS was also widely concerned.

In addition to the two categories of awards such as the "innovative product award" and "salesperson skills contest", the exhibition has also added the most influential brand award, the "mother and child retailers Award" and "Lifetime Achievement Award" to confirm the contribution of brands, retailers and individuals in promoting the development of China's pregnant and infant industry. The "AWARDS exhibition and selection area" set up at the 2014CBME China exhibition site will receive the "100 person expert jury" and the on-site audience vote while displaying all the CBMEAWARDS awards.

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< p > as the world's leading exhibition of pregnancy and baby show, CBME China has been focusing on the current status and problems of industrial development, solving problems through the continuous innovation and efforts, and leading the latest trend of the industry.

In the future, CBME China will also provide the latest business opportunities, decision-making reference and forward-looking guidance for pregnant and infant circles practitioners with a more mature, professional and international exhibition concept.

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