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Gome Jingdong Denied Buying Dalian

2014/6/23 16:39:00 37

GomeJingdongAcquisition

According to the voice of the economy, the world company reported. There is a rumor in the market today. A well-known domestic electricity supplier will announce the acquisition of Dalian Albin football club in the evening. It has stirred up waves. In the financial circles, IT circles and football circles, journalists have speculated about who is going to buy Dalian Albin.


Earlier, the media exposed the electricity supplier as "the industry leader", the branch throughout the country. For this reason, the industry may be Gumei or Jingdong.


To the "world company" JD.COM Confirmation, but the other side said no such thing.


At the same time, Gome did not know about the takeover.


Gome: I have never heard of this news. I also saw the Internet before I knew it. There is no such thing now.


It is understood that before this enterprise has repeatedly contact with the Al bin group. The outside world has speculated that the Dalian club will not be sold cheap. But according to the insider, the company has great influence in China. They have made an offer to Zhao Mingyang, the chairman of Dalian, which is difficult to refuse. So the two sides quickly sat at the negotiating table.


Subsequently, Chi Shangbin, general manager of Dalian al bin, confirmed that he was negotiating with a company about the acquisition. Today, "world company" has sent many executives to Gome, but the other party has not answered it.


Since 2009 intervention Football Since then, in a few years, Dalian al bin has won the second prize of China B and China League. It has created the miracle of Chinese football with the result of "two years and three stages jump". In those days, the team, which was unknown and nobody interested, quickly became a team that can not be ignored in the top domestic league matches. Zhao Mingyang, chairman of Dalian al bin, once called out slogans to break the wrist with Hengda.


Behind these achievements is the endless investment. Over the past few years, the investment of the group has exceeded 1 billion yuan. However, since last year, because of the sluggish real estate market, the main business of the company has also been affected, and the club has plunged into an economic crisis.


An industry source said that the acquisition mode is still uncertain, involving a total acquisition, purchase of several cooperation modes such as the shares of the elbin club, and the transaction price will also be differentiated according to whether the league can be relegation this season.


Investing in football seems to have become a new hobby for e-commerce companies.


Just this month, chairman of Alibaba board Ma Yun joined hands with Hengda club. At that time, media predicted that there would be more and more "electric business" enterprises to share the "cake" of football.


For those enterprises with a nationwide layout, investing in football is undoubtedly the best platform to enhance the nationwide influence and enhance brand value. For investment Hengda, Ma Yun's reason is to cooperate with the first to have a future.


But the industry analysis, Ma Yun's reason for entering Hengda is not the Hangzhou green city, which is widely known. The main reason is that Ali wants to infiltrate the business into the Pearl River Delta and Tencent.


On the other hand, Xu Jiayin's sale of Hengda is also seen as the withdrawal of real estate football in the Super League. But Xu Jiayin himself said that this is for long-term consideration.


In addition to the Alibaba, Suning has also frequently crossed the field of football recently. 11 of this month, Suning Announced the strategic cooperation with the Barcelona club and became the first Chinese sponsor of Barcelona. Suning told the "world company" that this cooperation with Barcelona was not a capital level, but it had already started full contact.


   Expert comments:


Reporter: this acquisition is a bit confusing. Li Xin helps us analyze and analyze who is it?


Li Xin: Recently, there is another "gossip leading role" of the acquirer, which is Suning. According to common sense, Suning is still possible, at least it has not denied it now. But in fact, I think Jingdong is very likely. Because Jingdong has been competing against Ali for one to one in the field of electronic commerce, Ali has recently injected capital into Hengda, and Jingdong may also be eager to win the battle. In addition, Jingdong has just completed IPO in the US, and is also in a state of not bad money, so I was inclined to Jingdong.

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