Martha Stores Will Open Flagship Store In Guangzhou, Beijing

< p > in view of the Chinese market closed shop plan reported last week by the media, the British department store giant Marks and Spencer Group PLC (MKS.L) Martha Department issued the latest statement on Tuesday to further explain the development plan of China in the international expansion plan released last week at the International Investor Forum in Paris.

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Stephen Rayfield, managing director of China Martha, P, Marks and Spencer Group PLC (MKS.L) reiterated its commitment and commitment to sustain the development of China's important international market business: "Martha has always been committed to developing China's business and regarded China as one of the most important international markets."

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< p > Marks and Spencer Group PLC (MKS.L) Martha department store currently has 7 stores in Shanghai, and has 2 stores in Changzhou, and has a store in Ningbo, Wuhan, Qingdao, Jiangyin, Wenzhou and Suzhou.

The group said it would not close the Shanghai stores in the future, but instead focus on developing the existing a href= "//www.sjfzxm.com/news/index_c.asp" flagship store, /a and central store, but "it is possible to adjust the location of some two level shops in the vicinity of Shanghai".

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< p > Marks and Spencer Group PLC (MKS.L) Martha general merchandise also announced to enter new markets such as Beijing and Guangzhou, and set up direct flagship stores.

Stephen Rayfield pointed out: "Martha always has excellent performance in Admiralty square and flagship store in Nanjing West Road.

We believe Martha will also renew the successful model of a flagship store in new cities such as Beijing and Guangzhou.

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< p > this also means that Marks and Spencer Group PLC (MKS.L) a href= "//www.sjfzxm.com/news/index_c.asp" > Martha department store "/a" will continue to adhere to the direct mode, but at the same time will actively seek local cooperation to jointly promote business growth in the Chinese market.

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< p > < Marks > Spencer Group PLC (MKS.L), which entered the mainland market in 2008, besides a href= "//www.sjfzxm.com/news/index_c.asp" > entity store < /a >, Martha stores began to operate Tmall online store and imported food Tmall store in 2013. The group will continue to expand its brand awareness by using Tmall platform, and push the Martha brand to the national customer base.

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< p > as for international expansion, Marks and Spencer Group PLC (MKS.L) Martha department store's five major expansion markets are not only China but also India, the Middle East, Russia and Western Europe.

Group CEO Marc Bolland revealed that the group will set up 250 new stores in the above main markets in the next three years, with the goal of increasing the revenue and profits of the international market by 25% and 40% respectively.

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< p > prior to November 2013, Marks & Spencer Group PLC ((MKS.L) Martha department store and India partner Reliance Retail released the India market expansion plan to build India into the largest international market except the British mainland. By the end of 2016, 80 stores will be built in the India market, which is two times the current distribution network.

In the India market, Marks & Spencer Group PLC (MKS.L) Martha general merchandise department has launched underwear and beauty shop.

In addition, in the French market, Marks & Spencer Group PLC (MKS.L) Martha department store also launched a food monopoly store.

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