BOSS Grand Opening Of Central And Tsim Sha Tsui Flagship Store In Hongkong

< p > recently, HUGO BOSS is opening in two central BOSS flagship stores in central Hongkong and Tsim Sha Tsui.

The two new stores in the Hongkong business center are designed to use the brand in the flagship stores of important cities such as Shanghai, Paris and New York.

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< p > to celebrate the grand opening of the flagship store, HUGO BOSS first held ribbon cutting ceremony at the largest flagship store in the Asia Pacific region of central China Building in Central China, and then held an opening party at the pier 7 at central BOSS.

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The guests were invited to attend the event, including stars from all over the world, celebrities, DJ, celebrities, brand VIP, media and important business partners, and Wu Jigang, the new director of BOSS dress art Jason (Jason Wu).

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< p > two BOSS flagship stores are sold with < a href= "//www.sjfzxm.com/news/index_c.asp" > BOSS < /a > main line, BOSS Green and HUGO.

On the day of the event and the next day, the flagship store of BOSS Zhongjian building was first published in Asia for the BOSS 2014 autumn winter fashion show and the autumn winter women's clothing from New York, which were created by Jason Wu.

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< p > the new season's works are inspired by the modern German style and the HUGO BOSS Germany headquarters building surrounded by green trees. They use simple lines and sharp cuts to show the structural beauty, and perfect interpretation of the HUGO BOSS brand's < a href= > //www.sjfzxm.com/news/index_c.asp > design concept < /a >.

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< p > at the opening party of pier 7, the HUGO BOSS Germany headquarters building is used as the inspiration for the design. The dance floor adopts the architectural style of the BOSS flagship store. The black steel grid is a href= "//www.sjfzxm.com/news/index_c.asp" > LED < /a > Screen ceiling, the floor and wall body. It shows the 360 degree HUGO BOSS brand philosophy: fashionable and elegant.

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< p > a Star Ferry, which is embellished with BOSS elements, travels around the Victoria Harbour (Victoria Harbour), and outlines the beautiful scenery with the skyline of Hongkong.

The brand also invited the famous singer Solange Knowles to play the disc for the party and push the atmosphere of the event to a climax.

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"We are honored to set up two flagship stores in the important commercial center of Hongkong," P HUGO HUGO BOSS Asia Pacific chairman and Chief Executive Officer (Dr. Gerrit Ruetzel) said, so as to demonstrate the firm belief of HUGO BOSS in the prosperity and development of Hongkong.

Today is an important milestone in HUGO BOSS. By opening these two flagship flagship stores, we will show the core values of HUGO BOSS bold and confident in Asia.

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