The "Boss" Of Hangzhou Fabric Market -- Sijiqing
< p > < strong > Hangzhou fabric mostly comes from Sijiqing < /strong > < /p >.
Less than ten years ago, more than 1000 years ago, P has been trading thousands of meters from the beginning of the year to hundreds of millions of meters now. This series of data vividly illustrates the fruitful results of the development of Sijiqing's fabric market so far.
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< p > because of the variety and fair price, the purchasing of fabric has become a highlight of the fabric market in Sijiqing. It is hard to imagine that nearly 80% of the fabrics in Hangzhou city are sold from the fabric market of Sijiqing. Some long-term fabrics operators have gradually established a cooperative relationship with the brand garment factories. < a href= "//www.sjfzxm.com/news/index_s.asp" > market < /a > management said that a large number of large business operators were doing very well, and they provided fabrics for many women's wear brands.
But these are still a drop in the bucket, Hangzhou's clothing manufacturers have reached more than 10000, and our business is only more than 1000, 10:1's disparity shows that the industry still has huge room for development. What we should do next is how to better change this shortage situation.
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< p > < strong > Professional < /strong > a href= "//www.sjfzxm.com/news/index_s.asp" > strong > market < /strong > /a > strong > facing collective degeneration.
< p > according to statistics, there are not many professional markets in the main urban areas of Hangzhou. The industry involves home building materials, textile fabrics, flowers, birds, fish and worms. With the acceleration of urbanization in Hangzhou, according to the relevant departments, the old city will not allow the new professional market to be established in the future, and the existing professional market will also gradually take the road of pformation.
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< p > it is understood that although the Sijiqing fabric market has become a distinctive banner of the Hangzhou fabric industry, as a spontaneous original market, with the rapid development of the market economy, more and more problems are increasingly exposed. For example, the wires and pipes have been aging, and the problems of traffic congestion, parking difficulties, logistics and distribution difficulties have become increasingly prominent.
In 2013, Sijiqing formally joined the Swiss textile brand camp, and began to embark on the road of upgrading and pformation.
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< p > from the date of the formal lease of Sijiqing, the relevant units have made clear the direction of upgrading and pformation. At present, the whole scheme is still in the planning stage, and is expected to begin in early next year.
First, this is the general trend of the development of the market economy to the present stage. It will be eliminated without upgrading. In addition, the market will take the road of shopping malls to meet the requirements of building a building economy in Hangzhou. More importantly, it is hoped that the improvement of hardware and software will bring better business environment and more business opportunities to businesses.
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< p > it is understood that the details of the promotion include: the elevator has increased to 18; newly installed air conditioning; set up leisure coffee bar and other supporting facilities to facilitate communication between merchants; improve the market internal traffic, eliminate dead spots in the market; pform the facade of the market to make it more in line with the brand image of the modern professional market. After completion, Sijiqing will show a new look, and some floors will also be fine tuned.
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< p > < strong > professional market differentiation < /strong > /p >
In addition to the Sijiqing fabric market, the Sijiqing fabric market, Hangzhou has completed or is upgrading the professional market is not in a small number, most of these markets are facing the market oriented market, intensive business, trade internationalization, logistics modernization, business electronic modernized market direction.
According to the insiders, for a few professional market that is proud of the city center, the future is going to be a middle grade and intensive route, mainly based on wholesale operation, while the specialized market standing in the suburbs is mainly based on brand exhibition, exclusive store, and market.
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< p > however, with the increasing market competition, nowadays, the problem of "ceiling" in traditional professional market is getting lower and lower, parking is slow and logistics is becoming more and more obvious. In addition, the commercial planning of modern urbanization has basically formed a new situation of "big city shopping mall and large suburban market". In the face of "internal and external pressure", what is the future of Hangzhou professional market? Is it to sit out or break through? How should the professional market be pformed and upgraded? < /p >
< p > < strong > specialized market marketization < /strong > /p >
< p > although the pformation and upgrading of Hangzhou's Sijiqing fabric market is only a microcosm of Hangzhou's professional market integration and upgrading project, the intensity and depth of its reform are rare in the existing market.
In addition to striving to achieve the advanced level of the modern professional market at the hardware level, the market will further enhance the software level, respond positively to the call of "professional market taking the market oriented", and create a "service oriented" operation management system. The relevant responsible person said that the difference between the shopping mall and the market should be clear. The shopping mall is mainly based on retail and unified accounting, while the market is mainly based on wholesale, and the booth is independent accounting.
The service that we advocate is more commercial service function. It is to help operators to open up all links of fabric sales, provide them with more platform for displaying products, solve difficulties encountered in the actual business process, expand channels for product marketing, etc., we will not relocate as representatives of the pformation market, but will enhance the existing formats through the above services, and effectively enhance the core competitiveness of the whole market and the economic benefits of the operators.
It is further understood that the service system in Sijiqing is being implemented step by step. For example, a strategic cooperation plan has been reached with banks to provide loans for business operators. Eligible households can apply to banks for small business loans for their production and operation activities.
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< p > the market will also upgrade by relying on the "network". Relying on the huge resources and business flow of e-commerce, we will introduce high-quality online purchasing behavior into the professional market procurement system, and bring online purchasers to the market operators to provide effective network business opportunities.
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< p > besides, the market will continue to improve in the degree of refinement of services. By organizing "more than a href=" //www.sjfzxm.com/news/index_z.asp "exhibition, /a exhibition, brand exhibition, logistics joining, production and marketing docking, industry forum, vocational training" and other more high-quality measures, it will provide industrial chain services for market operators.
In addition to Sijiqing, Hangzhou Rui textile joint market located in Jiu Bao, as a new generation of market representatives, will go hand in hand with Sijiqing in all aspects and develop at the same time.
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