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Vip.Com Is About To Invest Or Acquire Other Businesses To Complement Each Other.

2013/11/19 20:45:00 12

Vip.ComShoes And Clothing EnterprisesFashion Brands

< < p > > "mysterious" > a href= "http://sjfzxm.com/news/index_f.asp" > vip.com < /a > released third quarter earnings report, net revenue of 383 million 700 thousand dollars, an increase of 146.1% over the same period, net profit of 12 million U.S. dollars, has been profitable for four consecutive quarters.

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< p > vip.com's "plate" is not big, but under the background of "profitable electricity supplier is a rare species", vip.com's performance is enough to envy its peers.

It is noteworthy that Jingdong, fan and Dangdang are all introducing the "vip.com mode" to launch the brand sale business.

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Beyond P's good performance, vip.com is more interested in the fact that among the 4 million active users, female consumers account for more than 70%, and repeat customers account for 74% of the repeat purchases. In the third quarter of 11 million 700 thousand, repeat customers are 91%, and the average passenger price is 33 dollars.

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Less than P, what vip.com sees is the flash buying mode.

Vip.com will not be able to go online for more than 5 days for suppliers who participate in the brand sale. Even if they are not sold out, the goods will be quickly withdrawn.

So, vip.com is often asked "how big is China's flash market"? < /p >


< p > "there is no special flash purchase" a href= "http://sjfzxm.com/news/index_s.asp" > market < /a >, "flash buying" is only a retail format, it is a discount retailing.

In the interview with China economic times, Yang Donghao, chief financial officer of vip.com, listed a series of data: in 2012, the scale of China's discount retail market was 23 billion 600 million dollars, and the composite growth rate of 56.2% from 2012 to 2015, but only accounted for nearly 0.7% of China's overall retail market share.

China's discount retailing will continue to grow at a relatively high speed for a long time to come. It is expected to reach 561 billion yuan in 2015.

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< p > it is interesting to note that compared with the US, China's discount retail market has skipped the "outlets" form under the line and bought it online.

As a result, the online discount retail giant will be born in the Chinese market in the future.

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< p > Yang Donghao revealed that vip.com's main sales now are contributed by 234 line cities, with only a dozen percent of the revenues from the first tier cities.

This is why many people do not understand "vip.com" at the beginning. They habitually apply the consumption experience of first tier cities to vip.com, and fail to see their growth.

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< p > Yang Donghao said that in order to become a giant of China's discount retailing in the future, vip.com will focus on four key points: expand new users, enhance brand awareness and reputation; products will focus on < a target= "_blank" href= "//www.sjfzxm.com/" > shoes > /a > packages, beauty makeup and mother and baby; strengthen warehousing and logistics construction; increase mobile end investment, and strengthen the use of big data.

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At present, vip.com has started putting on TV advertisements, and self built warehouses will also be implemented in 2014. < p >

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< p > "strong demand for brand goods, continuous supply of large quantity of inventory commodities, blank line market, high loyalty user groups and team operation capabilities will continue to promote vip.com's healthy and rapid growth."

Yang Donghao said that the total net income of vip.com in the fourth quarter of 2013 is expected to be 580 million - 590 million US dollars, an increase of 94% - 97% over the same period last year.

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