NBA Will Play In Adidas On Christmas Day.

< p > this festival celebrations will include the Miami Heat team player Lebron LeBron (LeBron James), Oklahoma City thunder team player Kevin Durant (Kevin Durant), Chicago bulls player Derek Ross (Derrick Rose), Houston Rockets player James - Harden (James Harden), Losangeles Lakers' players - - Steve (Steve Nash) and Jinzhou warrior player - Curie (Harden), called the "basket clap Ding Ding" advertising film.

Last year's award-winning "BIG Color" Promo hit more than 8 million hits on YouTube. This year's players will be wearing "BIG Logo" Jersey to reproduce the classic "bells jingle" (One-horse Open Sleigh) scene with a series of wonderful three points.

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< p > "last season's" a href= "http://sjfzxm.com/news/index_s.asp" BIG Color "/a" festival celebrations attracted many fans' attention and achieved great success. We hope to surpass last year, "said Jamie galo, executive vice president of NBA marketing department." this season, the advertising film lineup is luxurious, showing the superb skills of the players creatively, bringing a gorgeous and happy holiday blessing to the fans. "

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< p > today, Jingle Hoops will be broadcast on the major digital platforms of the alliance, and will be broadcast on ABC, ESPN, TNT, NBA TV and sports channels of TV partners in many regions of the world.

In order to enhance interaction with global NBA fans, the special international version will be broadcast in China, Europe, Mexico, Brazil, Africa and the Middle East.

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< p > the new version of "BIG Logo" < a href= "http://sjfzxm.com/news/index_f.asp" > ball jerk < /a > the point of view is that the ball Jersey is changed to short sleeves, and the team's standard is printed with reflective material.

Matching the new version of the Jersey is ultra light shorts with reflective stripes.

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< p > "we have worked closely with Adidas to launch a new design of the New Jersey for the Christmas War." Sal LaRocca, executive vice president of NBA global merchandise licensing, said, "the BIG Logo series has unique appearance on the golf course and offers many choices for the fans."

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< p > in addition to the New Jersey, < a href= "http://sjfzxm.com/news/index_f.asp" > Adidas < /a > NBA "BIG Logo" festival products also include a brand new warm-up jacket and a shot warm-up T-shirt with rich festival patterns.

The warm-up jacket is stitched with the team's logo and BIG logo on the chest and back respectively.

From November 14th, fans can buy Adidas NBA "BIG Logo" holiday products series at NBA stores, retail stores in Fifth Avenue, New York, or through NBAstore.com.

Chinese fans can buy five products including the bulls, the Lakers, the heat, the clippers and the thunder team in Adidas stores and NBA's flagship store (nba.tmall.com) before Christmas.

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< p > NBA China was founded in January 2008 and mainly manages NBA related business in Greater China.

Prior to that, NBA set up the first office in Greater China in Hongkong in 1992.

The cooperation and communication between NBA and Chinese basketball industry originated from decades ago, including the first invitation of the Chinese national team to the United States in 1985.

At present, NBA and China's numerous national and local television and digital media alliance, including cooperation with NBA for more than 20 years, to the national broadcast of NBA events CCTV.

The League hosts hundreds of grassroots basketball activities and community activities every year, and has established a market partnership with many local and international enterprises.

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< p > NBA China is headquartered in Beijing and has more than 100 employees in Beijing, Shanghai, Hongkong and Taipei.

NBA licensed products such as < a target= "_blank" href= "//www.sjfzxm.com/" > clothing /a > and a target= "_blank" href= "_blank" > shoes > products can be purchased through various retail channels and networks.

In 2004, NBA's two Houston rockets and Sacramento kings played in Beijing and Shanghai, making it the first American professional sports leagues to hold competitions in China.

With the 2012 China Games held, the League held 13 professional basketball matches in China.

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< p > over the past sixty years, Adidas has been providing revolutionary equipment for basketball superstars including Derek Ross, Dwight Howard, Tim Duncan and Candace Candace.

In April 11, 2006, Adidas and NBA became a global partnership for 11 years, and Adidas became the official partner of NBA jerseys and sports equipment.

At the beginning of the 2006-07 season, Adidas has also become an official partner of WNBA and NBDL jerseys and sports equipment.

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