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A Pair Of Boots Can Be Worth Five Laptops. Do You Believe It?

2012/12/9 23:22:00 26

Snow BootsBootsThick Winter BootsWinter Boots.

< p > < strong > "a pair of boots can buy a laptop computer" < /strong > /p >


< p > with the continuous lowering of temperature, < a href= "//www.sjfzxm.com/news/index_c.asp" > winter boots < /a > has begun to occupy the main position of all major brand counters.

A few days ago, reporters visited the major shopping malls and shoe cities of the provincial capital to see that the thick winter boots with fur, the snow boots with velvet, and the leather boots of different lengths, all became the hot spots that attracted consumers to choose and buy.

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< p > now, although it has just entered December, the major shopping malls have begun to promote the promotion of Christmas, and the signs, such as "red envelopes 1:1" and "full court half off", can be seen everywhere.

A brand salesperson told reporters that this year's counters, the sales of boots have occupied 60% of footwear sales. The best seller is the popular a href= "//www.sjfzxm.com/news/index_f.asp" snowball boots /a and fashionable high boots.

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< p > however, after a round of shopping in the mall, the reporter found that the price of winter boots this year is obviously higher than last year.

The reporter picked up several short boots of ordinary money, the price was above 1200 yuan, and the boots were around 2000 yuan.

In a number of well-known brand shoe counters, the price of newly released long winter boots has even reached nearly 3000 yuan a pair.

"Now you can buy a laptop with the money of a pair of boots."

The reporter saw that many customers were interested in trying it out and had to give up the price.

"The price of winter boots has increased by about 2 this year.

Especially for pure leather shoes, less than 1000 yuan has been very few.

Although the major brands are on sale now, the discount price is still higher than last year's.

A salesperson with a short boots told reporters that last year, similar to this kind of leather boots, Christmas promotion price is about 600 yuan, but this year needs at least 750 yuan, or more than 20%.

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< p > < strong > cost increase is the main cause < /strong > < /p >.


< p > over the past two years, the price of winter boots has been rising. The industry analysis shows that the price of leather can not be ignored in promoting the price of winter boots.

"Since last year, the price of leather has started to skyrocket, which has increased by more than 40%."

Ms. Yin, who sells shoes for many years in shoe city of North China, told reporters that in 2011, the price of sheepskin rose from 11.9 yuan per square foot in 2010 to 17 yuan to 19 yuan, which directly led to the price of single shoes which broke through 1000 yuan from last year, including a number of first line < a href= "http://fz.sjfzxm.com/" > women shoes brand < /a >.

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< p > data show that leather prices continue to increase slightly this year.

According to China Leather net information system monitoring, the 10 monthly price index of leather products has been closed at 115.38 points this year, up 2.22 points, or 1.96%, up 1.79 points, or 1.58%.

"In addition, the cost of labor, rent and freight increases the price of winter boots."

Ms. Yin said that the rent of a nearly 100 square meter shop has increased by more than 30% since the beginning of this year.

"Comparatively speaking, we do wholesale business, the cost increase is relatively small.

If we compare it to the more expensive shopping malls and integrated stores, the cost increase will be more than doubled.

Ms. Yin said.

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< p > < strong > the price of new boots is heating up, "old shoes refurbished" < /strong > < /p >


< p > thousands of winter boots prohibit many beautiful people, but let some smart "daring" find money saving strategies.

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< p > "buy a pair of new boots, at least four hundred or five hundred yuan, if the old boots are renovated and refurbished, more than ten yuan can be done, and look like the new boots."

Ms. Chen proudly told the public that she had just changed a pair of < a href= "http://pop.sjfzxm.com/popimg/fz/index.aspx" > boots > /a > into short boots for the first two days, and only used 80 yuan, "the style changed, and it could wear two or three years".

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< p > reporter found that with the price of winter boots increasing in recent years, more and more citizens are taking part in whole or partial renovation with old boots.

On the shelf of a shoe repair shop on Qingyuan street, the reporter saw that there were more than a dozen pairs of a href= "//www.sjfzxm.com/news/index_x.asp" boots, /a boots and snow boots. There were two pairs of old boots that needed to be renovated on the floor. The staff were doing "maintenance" for a pair of boots.

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< p > the advertised banners displayed in this store show not only the business of "sharp head changing round head", "shoe repairing coloring and refurbishing", but also providing more than ten services such as cleaning, maintenance, bottom changing, changing boots and so on.

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< p > the shoe store owner told reporters that it is usually young or middle-aged women who usually repair shoes, and some men will bring leather shoes up for renovation.

According to the actual situation of the boots, the renovation price is about 50 yuan to 80 yuan, and the heel or sole is between 30 yuan and 50 yuan.

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