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Burberry Brand Is Once Again The Champion Of The Fashion Industry.

2012/10/11 10:11:00 21

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In the fourth annual Digital IQ Index selection held by Luxury Lab of the University, the Burberry brand has become the champion of the fashion industry again. It has won the most influential brand in the field of electronic network. The other brands listed are Ralph Lauren, Kate Spade, Tory Tory, and so on.


 


  

Burberry

Clothing brand once again ranked first in electronic ranking


The survey shows that although the competition for brands on the Facebook, Twitter, Instagram, Pinterest and other platforms is fierce, the competition on electronic websites is also quietly proceeding.


  

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The website is now an integral part of every brand. Websites like Burberry, Ralph Lauren, Tory Burch and other brands have grown at an astonishing speed of 30%, 23% and 90% In 2010-2011 years.


Smart phones are bound to become the inevitable trend of the industry. It is expected that most of the fashion related searches will come from smart phones in the next 24-36 months.


This year's biggest winner is the Balenciaga brand. The way of interaction on the brand's website has raised the brand's ranking on the social platform by 37%, and the platform like Cole Hann, Giorgio Armani, Oscar de la Renta, Prada has also increased the investment of e-commerce website.


Burberry is a highly traditional British luxury brand. Its multi-level product line meets consumer needs of different ages and sexes, and the company enjoys world-renowned popularity through retail, wholesale and licensing licensing.

Burberry, founded in 1856, is the royal household product of the United Kingdom.

Over the past few decades, Burberry has mainly been producing raincoats, umbrellas and scarves. Now Burberry emphasizes the traditional British noble design, winning the hearts of millions of people and becoming an eternal brand.


 

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