The Story Of Dior Founder

From Norman to Montaigne Avenue

of the Aquarius

Born in 1905 to a wealthy family in Grand Norwell, Norman, France.

From childhood, he liked the works of great masters such as Picasso and Matisse very much, and developed his taste and preferences in art and design.

After completing his compulsory military service in 1927, Dior opened a small art gallery with his friend Jacques Bonjean the following year because of his strong interest in art.

In 1931, the family of Dior suffered a financial crisis. In the same year, when he returned from the long journey to Russia, he found that even his friends who had been associated with him went bankrupt and had to end the operation of the gallery.

In 1934, Dior was in poor health and left Paris for rest in Spain.

At that time, he felt the desire to hide in the body and began to learn the technology of weaving and embroidery.

He returned to Paris in 1935. At that time, he was thirty years old. Because of his hard work, he painted some design manuscripts and drew some popular publications such as Fegalo.

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His first picture was sold at a price of twenty francs.

After two years of struggle, he attracted the attention of designer Rober Piguet, launched many of his design manuscripts, and hired him as designer in the following year, giving Dior the chance to learn fashion design with Piguet.

In 1939, the two World War began again, and he was drafted into the south of France to join the army.

When Dior returned to Paris in late 1941, the original design position had been taken away by others.

However, talented people are not going to be buried too long.

In 1945, Marcel boussac, a business tycoon in textile production, invited Dior to cooperate with them in developing the fashion business.

At the age of forty, Dior finally came to Paris's famous high fashion street.

Set up a personal clothing store and concentrate on running their own business.

New style and features

In February 12, 1947, Dior launched a shocking creation.

His series of works, with a soft shoulder line and thin sleeves, emphasize the contrast of the chest curve with the waist of the waist, and the broad skirt of the calf, and use a large amount of cloth to create the smooth flowing lines. The overall atmosphere is decorated with circular hat, gloves, stockings and thin heels and high heels.

Such a dream of clothing, so that the war ravaged women, in the beautiful clothing to awaken the pre war gentle memories, this fresh image of the outline, the [New Look], which is called the "Look]" by the surprised media circles, because its contour and details are totally different from the popular shoulder pads and straight skirt skirts before the two World War, and it was completely different from the military uniform women's costume that was applied by the designers in the two world war because of the lack of materials. [New Look] absolute feminine beauty gave everyone the new visual stimulation.

Although this group emphasizes femininity and romantic style, it also grasps the modern sense of the times and the lines of beauty. It condenses the post-war atmosphere of tens of thousands of lives and longing for peace.

Dior has succeeded in shaping a completely belonging to him.

Its popularity influenced the designers of the same generation, and eventually set up the whole noble taste of the whole 50s.

The cost and application of a large quantity of cloth can sometimes be used to make a garment fifty yards of cloth. These two reasons have flourished the booming market of underwear and cloth.

Besides affecting the contemporary aesthetic value at the perceptual level, Dior has also contributed to the revival of the post-war industrial economy.

After the war, this feminine appearance was wildly welcomed by history. It also made Paris a popular place in the world after the two World War.

[New Look] represents not only the costume itself on the flagstone Road, but also the most symbolic part of post-war culture.

The graceful model in the photo is a postwar feminine symbol, triggering the association of prosperity and prosperity in the millennium.