Wang Jinshui: "Crazy" Loves Cashmere Weaving.

In recent years, Qinghe wool spinning City in Beijing

It takes courage to stick to quality.

In 1997, Wang Jinshui, who worked in textile enterprises for many years, entered Qinghe woolen city and began to run wool textile products. The accumulation of textiles and textiles for decades has made Wang Jinshui a real "old textile".

When entering the new century, when many people in Beijing prefer fine wool to high-grade woolen sweater, Wang Jinshui aimed at the weaving business of high-grade cashmere yarn with a wise eye and took the lead in "testing water".

In Wang Jinshui's view, to make guests truly enjoy the comfortable and noble enjoyment of "soft gold", we must firmly adhere to the two principles, one is integrity for customers, and the other two is quality assurance excellence.

In the company, a promise of integrity is posted in the eye-catching position: the cashmere sold is all the top 100% cashmere, and if it is false, it is willing to take all responsibilities.

It is this commitment that allows Wang Jinshui to become a "lonely and unbeaten man" from many of his business partners in the wool textile market.

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I'll always be cashmere in my life.

Speaking of cashmere products, Wang Jinshui always has a smile on his face. He said that in the financial crisis of 2009, when the market was at its worst, he always had the confidence to stick to the high-end product line, put forth new ideas in style design, strictly control the quality of the process, and pay attention to the details of the process of clothing. When he saw the guest wearing a fixed knitted cashmere sweater and a satisfied smile on his face, it was also his happiest moment.

As a businessman, Wang Jinshui also expects his cashmere business to get better and bigger, and expect more sales.

At the same time, as a private businessman, Wang Jinshui still has a sense of social responsibility.

In 2008, Wang Jinshui designed nearly 1000 sets of Olympic costumes for the disabled in Xicheng District, Beijing, and specially designed and produced special clothing for the Olympic leaders, Ambassador Jia Sirui.

At the same time, Wang Jinshui established two disabled and cashmere garment processing bases in the Beijing disabled persons' Federation to help more than thirty limbs disabled people set up a platform for employment. When a disabled person was trained and finally succeeded in weaving the first cashmere scarf, Wang Jinshui smiled, and this smile melted into his responsibilities and achievements to help the disabled.

"This year, we introduced the high speed variable frequency variable needle flat knitting machine, which will be more innovative and colorful in the style of cashmere sweater. On the basis of cashmere yarn, we aim at the latest yarn research results at home and abroad. At present, the latest cashmere belly yarn has been introduced. Through the new technology, the new cashmere products will be launched in the market in the second half of this year."

"I will always make cashmere weaving in my life. When I have white hair, I can wear a tape measure around my neck to make a cashmere sweater for my guests. This will be my greatest wish and my happiest thing."

Wang Jinshui's love and pursuit of cashmere weaving will undoubtedly achieve his lifelong dream.