When It Is Necessary To Make Profits, Home Textile Distributors Should First Give Profits To Guide Buyers.
There used to be a channel.
Salesman
Having asked such questions, he said, "we all know that discounts for brands are quite large, and discount sales are no longer the best way to improve performance. On the contrary, there is no way to choose the last resort. Then, for a shop, there is always a need to give up the profits. If so, we will
profit
To whom? "
This is a very acute problem.
The author believes that if profits are needed, the profits will be pferred to their employees.
Before explaining the reason, let's first discuss the question: a product with a price of 800 yuan and a retail price of 1000 yuan. If the merchant only sells 800 yuan, the customer will not think that the business does not make money, which is determined by the relationship between the buyer and the seller and the consumer psychology.
But if
profit
To give employees, they themselves will be very clear, and will work hard to sell products to customers for extra income.
Therefore, it is not difficult to answer the question just now, and it is not difficult to explain why we should give profits to employees.
However, this method has certain limitations.
First of all, the profit making products are not suitable for low price products. They should be located at the top end, and they are a small part of high priced products. They should also be suitable for the off-season, and can not be done frequently.
This is mainly because, for the high-end products, some profits can be obtained after the profits are made, and businesses can still get most of the profits, leaving only a small part of them. The reason for choosing a small part is that too many employees will not know what to do when they sell the products. They will sell all the products to the customers and imagine the customers' psychology and reaction.
Therefore, when a profit is needed, a businessman should first give profits to the shopping guide. Only when he can not solve the sales problem, can he consider giving profits to consumers.
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