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Like A Raging Fire, &Nbsp Is Born In The Sun, Who Is Boosting The Industry Of China's Baby Industry?

2011/11/10 14:28:00 25

Baby Industry

The fourteenth Beijing Zheng Guangzhou pregnant baby products Expo was held in November 7, 2011 at the poly World Expo Museum in Guangzhou. Organizers Beijing Jing Zheng Exhibition Co., Ltd. in April this year, after the thirteen exhibition brilliant history, and again in Guangzhou exhibition, based on Beijing, Guangzhou, radiation north and Southern China, in the country launched the important brand important exhibition of baby pregnancy.


  

 


Impression of the fourteenth Beijing Zheng Guangzhou pregnant baby products Expo

The exhibition includes categories of baby clothing, maternity, maternity and baby products, children's cars and bedding, educational supplies, pregnant and infant food and health care products, service agencies, etc., bringing together 870 well-known brands at home and abroad, and nearly 30000 exhibitors.


Wandering around the booth, I heard someone say, "no matter how to do the exhibition, people will come." Well, why? That's because China now has an average annual birth rate of about about 18000000, which means that there are about one trillion yuan demand per year for baby products in China, and this scale is growing at a speed of not less than 25%. According to industry forecasts, the demand for baby products will reach more than two trillion yuan per year by 2015. By 2012, China will become the world's largest infant consumer market. With such a broad market prospect, investment institutions are optimistic about the future development of baby industry.


This 3 day exhibition is held in Guangzhou, which is the cradle of China's baby industry. It has huge production resources and market capacity of mother infant products, and has already formed the dominant effect of brand and agent cluster. The development of China's infant and child industry is characterized by the fact that agents from all over the country are taking various enterprises' products to gallop various markets, forming various groups. Jia Liujun and Huo Yuejin from Guangxi Liuzhou Haier Bao Trading Co., Ltd. said, "because most of the current baby production enterprises are small businesses, it is difficult to fight the market alone. We are the agents of our products. We are all in a good wind. We have a one-stop service. Over the past 15 years, we have formed brand operation, with more than 600 partners, 57 affiliated stores, and 37 agency products. Basically, they are all over Guangxi. Photo 2 is for husband Huo Yuejin to tell them about their placement.


Walking in the hall, the reporters found that our enterprises are progressing and their response to the market is more and more sensitive. Since June 2011, the European Union has banned imports or sold bisphenol A plastic bottles on the market. Because it is easy to break with glass bottles, and if you want to tie up a child? In the counter of Dongguan Daling Glass Co., Ltd., it is found that general manager Li Shengfeng is breaking bottles and coming close to finding that they are putting plastic bottles outside the glass bottles. This solves the problem of breaking glass bottles directly, so they declare a number of patents. Figure 3 is general manager Li introducing the characteristics of the bottle to the questioner.


We should see that our R & D is changing to high added value. In the "cotton era" booth, Jinsha, director of channel sales, Health Medical Group Co., Ltd.: "our cotton products are healthy, comfortable and environmentally friendly, representing a trend of consumption. When the Nasdaq was listed in 2005, it was transferred to this industry. We produce small to cotton swabs, sanitary napkins, paper towels, baby diapers and so on. As for clothing and bedding, they are all cotton and processed with fine requirements for medical supplies. Even though the products are more expensive, there are corresponding markets. Fig. 4 is the booth of "cotton era".


It is undeniable that the development of China's infant and child industry and the fast track of Chinese enterprises have also been influenced by the ideas of foreign research and development. You will find many discoveries in this exhibition. Can you see if this is a folding baby bathtub, as shown in Figure 5? Can you think of the backseat of our old grandmother used in the picture 6? This is the product of foreign countries, and whenever they have them, they will bring new brainstorming to our enterprises. Figure 7 Hongkong's "millet rice" baby outfit and map 8 Taiwan "Guang Wo Tang" moon meal, is in the nuances of thoughtful, different from different audiences, give you unexpected feelings, the purpose is to let you use it can no longer be separated.


Of course, the rapid development of China's baby pregnancy industry can not be ignored by the exhibition host. China's exhibition economy has formed a large number of product display platforms, blending into eight winds, making the "made in China" grow rapidly from "baby" to "adulthood" in comparison with the products of the same industry in the world. Similarly, the baby and baby industry has also rushed out many good companies and good products in the world. Jing Zheng exhibition and Exhibition Co., Ltd. has contributed to this. This is not, this exhibition, Jing Zheng group on the left hand side of the wall, red hot display of outstanding business operators and photographs last year, so that people can be deeply moved by the "Jing Zheng" to promote the development of this industry, the kind of voluntary mission. Figure 9 is Deng Zhengxue, the chairman of the group, showing the dealers who come in to see their photos. No wonder in the past 9 years, eight hundred or nine hundred enterprises are willing to follow the "Jing Zheng" people. Obviously, "Jing Zheng" group has become an indispensable "pushing hand" in this industry.
 

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