Eason Chan Opened &Nbsp In Xiamen;
In September 17th, Eason Chan's "DUO" double faced Theme Concert in Eason2011 went to XiaMen Railway Station, which attracted the attention of "EF". For a while, the streets and alleys were filled with news of Eason Chan's trip to Xiamen, while the local famous businessmen J Bo Te C men's clothing in Xiamen seized this rare opportunity and started entertainment marketing.
Eason Chan Eason, who has the title of king of songs, is one of the heavenly kings in Hongkong's music world. Many people think it is one of the leading figures in the new era of Hongkong pop music. It is also considered by many to be the successor of Hongkong pop music Taishan character Jacky Cheung. His songs such as "love shout and pfer", "ten years", "king of Karl song" and "long time no see" are widely sung and sung for a long time.
According to the CEO Wu Shihui, Eason Chan, Xiamen, has launched three activities with different emphasis, sending "Eason Chan concert tickets and Xiamen double flying 3 days tour" to consumers, including the 150 prize raffle of the new product center, the Tencent micro-blog interactive activities and the participation of Taobao Juhuasuan raffle activities, especially the purchase of the new autumn and winter new products, the most famous participants are the Pontian card DuPont eco cotton cotton padded clothes, and finally, CEO has chosen 30 lucky consumers.
The reason why such a choice is entertainment marketing, Wu Shihui said: the entertainment marketing method is very suitable for the "Costa" men's clothing, which is positioned in the young fashion clothes, and the style of Eason Chan's changeable man is also consistent with the "INDEX" culture of the "Xiamen". Of course, many employees, including me, are fond of Eason Chan, and are enthusiastic about Eason Chan's trip to Xiamen, which is also a work of entertainment.
In recent years, inviting celebrities to endorse, implanting films and TV plays, and promoting entertainment marketing by singing and entertainment are highly praised by the merchants. Of course, the entertainment marketing method is not the first time to use it. The media has reported that the cost of millions of money spent by the sboddie men's men's clothing has been implanted in the hot TV drama "after getting married and in love," helping Wei Fan's wedding planner play the role.
It is learnt that the night of the concert, Eason Chan returned three times, and offered 30 songs, such as "boasting", "brother and sister", "love pfer", "ten years", "balsam pear", "waiting for you to love me" and so on. Among them, "love call pfer", "ten years", "king of king of songs", several times brought together the chorus of the audience.
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