Strategy: H&M Will Be Responsible For Selling Beckham Underwear.
British stars
Beckham
A few weeks ago, it announced that it would launch its own brand of men's underwear.
Recently,
H&M
Officially signed sales
Cooperation agreement
。
This is definitely not just a one-off.
Capsule series
Because H&M has said it will be a long-term cooperation.
Beckham shot underwear advertisements for Emporio Armani in 2008, making him aware of his new development direction.
Beckham said in a statement, "this year we have started designing my underwear series.
I am very satisfied with the first product.
What was missing was a sales partner.
Now the cooperative company H&M has 1800 branches in the world, which is the trump card of the Swedish clothing giant.
The first 2012 spring summer series will be sold on Valentine's day next February.
- Related reading
Comic And Comic Trains Under The Banner Of A Horse And The Production And Marketing Of Children'S Clothing
|Electricity Providers Talk: Traditional Clothing Enterprises Encounter "Internet Addiction" Era
|- Management treasure | Five Major Business Strategies For Brand Shoes And Clothing Agents To Win
- effective communication | Learn To Be The Best Middle Class, Good At Communication And Coordination.
- Employment gap | 广深莞等鞋服企业现短期“用工荒”
- Management treasure | 提升鞋服行业营销效益的秘决
- Management treasure | 完全掌控你的服装店 经营管理技巧
- Teach you to open a shop | Novice Must See: Some Secrets Of Clothing Store'S Purchase
- Management strategy | Three Popular Fashion Ladies' Decoration Styles
- Business School | 浅谈无缝整合营销的正反面
- policies and regulations | New Orientation In The Two Innovation Of China'S Foreign Trade Policy
- Industry stock market | 服装纺织板块应有上涨
- High-Tech Robot Clothing &Nbsp; Ordinary People Wear Strength 10 Times.
- Oro Witt, The Leading Dancer Of The International Fashion Lingerie Exhibition.
- Internationalization Of Chinese Convention And Exhibition Enterprises Still Stays In The International Stage Of Introversion.
- China ASEAN Expo Promotes Nanning To Become An Economic Center Of Southwest China
- Small Play With Kung Fu Animation To Create Children's Clothing Industry's First 3D Animated Cartoon
- Men'S Mashup Tide &Nbsp; Shipley&Nbsp; &&Nbsp; Halmos&Nbsp; 2012 Spring Summer Series
- 小资生活：女性时尚生活用品第一品牌
- The Famous Brand Of Jewelry Industry In China Is A New Fashion.
- Royal Jewellery In Hongkong Is Offering Jade Articles Customized Services To Consumers.
- Maylee, The 7Th Anniversary Of Valentine'S Day