Jia's Appearance In CCTV Advertising Will Increase Brand Building Efforts

It is understood that Jia Austrian was founded in 2010, with pillow products as a product positioning, the product covers latex pillow, memory pillow, nap pillow, child pillow, baby pillow, U pillow, mattress and peripheral cushion.

　　 The following is the content extraction:

The content is for the enterprise to submit the initial review of information automatic integration, to ensure the original intention of the respondents, without deletion or error, please understand.

　　 Question 1: what is a recent news event in your company?

Jia: in July 15, 2019, the brand was signed with CCTV CCTV1 advertising.

　　 Question 2: what have you done for this matter?

Jia: as we all know, CCTV, as a state authoritative media, has strict screening standards for advertising.

Jia o brand has been committed to the healthy sleep system. In the past nine years, it has devoted its attention to research and design of pillows, and has a professional German returnee design team. In this era of complex brand and fierce market competition, CCTV has the obligation to select high-quality brands for consumers, guide consumers to buy quality products, and protect the rights and interests of consumers in China. Jia o can appear in CCTV, showing that he is confident and determined to build a famous sleeping brand in China.

　 Question 3: what kind of impact will it bring to the company / industry?

Jia: from the conversation between the head of CCTV and the head of the brand, we can feel that CCTV has high hopes for this local brand.

Jia will also take the brand broadcasting as the starting point, and will increase the brand building in the future. After signing the contract, the company is authorized to use CCTV net advertising partners' logo in business card, website, product brochure and so on, which will further strengthen the leading brand image of the company in the pillow industry and establish its position in the pillow industry.