VF Group: Double Market Growth In European Market

< p > > this a href= "http://sjfzxm.com//business/" > US < /a > group has more than 30 brands. The group announced that the turnover in the second quarter of fiscal year 2014 ended again at the end of June.

Compared with the same period last year, the second quarter turnover increased by 8% to 1 billion 777 million euros (2 billion 400 million US dollars).

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< p > its international business income accounts for 36% of the total revenue of the group, and its increase is also 14%, of which the sales volume of the European (Central European franchised) market is up to 16% after the exchange rate conversion, while the Asia Pacific region also has an increase of 17%.

In spite of the adverse effects of the exchange rate, the growth rate in the Americas is still 6%.

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< p > for the global market, "direct retail" business is another strength of the group.

Its turnover increased by 18% compared with the same period last year.

VF group points out that almost all brands with retail networks have increased their revenues.

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< p > up to the second quarter, the group has 1299 self operated stores, including 41 new stores.

The group also classified franchised stores into its "direct retail" business, which accounts for 26% of the total turnover of the group.

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Less than P, outdoor and sports business is still the main force of the group, with a turnover of 947 million euros, an increase of 16%.

The Vans brand recorded a 21% increase in the whole quarter.

The growth rate in the Asia Pacific region is as high as 40%.

TIMBERLAND brand grew by 19%, mainly due to its 35% increase in wholesale business in the US area.

While TheNorthFace increased by 11%, wholesale business recorded only a slight increase in the number of units, but the increase of 37% in the "direct retail business" played a role in reparation.

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< p > the denim business recorded a decrease of 1% to 448 million euros.

This is due to a decline in US sales.

On the contrary, it has nearly 15% growth in Europe.

In addition, the European market has reduced the Lee brand's season to 7%.

Brand growth in Europe is as high as 25%.

Wrangler brands grew by 4%.

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Less than P, Imagewear business grew by 3% to 185 million, while sportswear increased by 5% to 104 million.

Kipling grew by as much as 27%.

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< p > fashion trend brand business is facing a sales predicament in high-end female Denim Wear, falling 2% to 71 million euros.

Finally, the "other" business turnover reached 22 million euros.

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< p > VF group profit has improved this quarter.

Operating profit increased 9% to 163 million euros.

Net profit increased by 14% to 117 million euros.

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