Shenzhen International Brand Clothing And Accessories Fair
< p > the trend of this idea of "bonus points" is shown in the following aspects: in order to better display the power of design and creativity, big brands extend their products from static display space to dynamic T stage. In order to ensure continuous innovation, enterprises are increasingly concerned about design talents. With the influence of "Chinese design" increasing, more and more international brands have seen the potential of "China design", and have tried various ways to test the Chinese market. The media has developed many new reports, and has also paid more attention to the positive interaction with the reading crowd. < /p >
Under this background, Shenzhen has always been in the forefront of fashion and creativity, and its position in the industry has been increasing. It has formed a market position that keeps pace with Beijing and Shanghai. The fourteenth China (Shenzhen) international brand clothing and Accessories Fair (short for "Shenzhen trade fair") has attracted a lot of attention and attention. < /p >
< p > < strong > < a > href= > http://sjfzxm.com//business/ > parade > /a >, please note that keep the formation < /strong > /p >
< p > < strong > look forward to the following points: the return of the port of the port of GL: /strong > /p >
At the end of June, Ke Eli Till, who just listed in Hongkong, will hold a static exhibition at hall 9 of the exhibition. Listing in Hong Kong will bring about great changes in its brand awareness and influence. For Shenzhen brand, on the way of creative transformation, capital chain has become a key link in the past. Look at the brand that goes with Ke Eli Till to IPO, who is the last winner? < /p >
After 14 years of precipitation and development, the exhibition has become the parade ground for the inspection of garment brands and the development of industry's vane with its authoritative, professional characteristics and increasingly expanding international influence. P Apart from a large number of well-known clothing brands in China, they will continue to expand their brand influence with the help of exhibitions. Many new brands that are developing rapidly are also emerging, looking for business opportunities for further development of enterprises. < /p >
< p > the static exhibition area of this trade fair is more than 70 thousand square meters, with more than 3000 booths. Nearly 1000 domestic and foreign brands are exhibiting, including the famous women's brands in China, such as mensfield, shadow, BBLLUUEE, monsoon, Skei Ed Brown, Ke Letil, Lang Dai, DGVI, BEANS bean and so on. The famous men's wear brands, such as card Dandun, vensno and Mekas, will all come on the stage. The exhibition also attracted more than 40 brands from the United States, Germany, the United Kingdom and Hongkong, China and other countries and regions to enter the international exhibition area, and together with many domestic brands to create an international fashion event. The "Longhua creative Museum" and "Longgang fashion life Pavilion" built by Longhua New District and Longgang district will also provide cutting-edge design works, the most fashionable concept of popular creativity, and realize the sharing and optimization of design creativity. < /p >
< p > < strong > soft power, hard power, original design become new star < /strong > /p >
< p > < strong > expectation: little yellow duck coming down > /strong > /p >
Xiao Huang duck, a craze that has set off all over the country, will continue its trip to Shenzhen this year, P. At the exhibition, 100 original designers were invited to bring "graffiti" works for the little yellow duck, so that the design can cross the art. < /p >
< p > in order to promote the better development of the original designer brand, the Trade Fair will specially set up the "future star" exhibition area, and the excellent original costume designers from all over the country will focus on the exhibition. And integrate the advantages of resources, during the exhibition, through the all-weather designers' wonderful show, trade talks docking, fashion original forum and static product display and other series of initiatives to support the development of original design power, to find new strength for the development of the industry. A group of outstanding original designers such as Xie Haiping, ECHO, Liu Wenying, jasmine, Liu Shanshan, Huang Siyi, Xu Xia Lin, Zhang Dandan, Angela, Reta will all enter this exhibition area, and will shine in the brand gathered exhibition. < /p >
< p > from "west to East" to "integration of East and west", the 2014 big wave cup Chinese women's costume design competition opens a new journey of innovation. With the theme of "dream East" as the theme, the 2014 big wave cup Chinese women's costume design competition finals will be staged on the last day of the exhibition. After fierce competition, 20 contestants from Minzu University of China, Wuhan Textile University, Xi'an Polytechnic University, Jiangnan University, Xiamen University of Technology, Sino French Fashion Institute of fashion design were successfully promoted, and will compete for final gold, silver and bronze medals in the finals. 2014 the "big wave Cup" Chinese women's costume design competition has enabled the contestants to have a more profound understanding of Oriental culture, and create a new fusion from mapping, creating and creating the environment. This is the progress of the new generation of designers. Only 20 entries from more than 1000 entries can be promoted, and the competition has set a higher standard for players. < /p >
< p > < strong > invite stars, play cross border, fashion circles become a sharp weapon, /strong > /p.
< p > < strong > expectation: Skei Ed Brown becomes the coolest dark horse < /strong > /p >
On the night of July 10th P, Skei Ed Brown will not only release the latest trend, but star Xiong Dailin and Martha Lahti will also increase the press conference. From Hubei to Shenzhen, Skei Ed Brown launched 200 stores in 3 years. The momentum of development has become a potential brand model. < /p >
< p > Shenzhen clothing brand is not only an indispensable image brand of high-end shopping malls, but also a fashion weapon for fashion stars. It is understood that this year's clothing trade fair, the joining of many celebrities is bound to create a starry fashion feast. On the eve of the opening ceremony of the trade fair and the 20th anniversary grand ceremony of maonanu, the Korean pop team and the domestic pop artists will be invited to sing at the scene. The world's top soccer star, C's sweet girlfriend and Irina Shayk, will be invited to take the lead in the autumn and winter blockbuster. Hongkong's front-line actress Xiong Dailin, Phoenix TV host and the first line models will be presented at the opening ceremony and Skei Ed Brown's "artistic conception" concept show; the new Silk Road champion model group will jointly perform the "LIFE-IDEA" 2015 spring "elegant walk" new conference to make a perfect ending for the fair. < /p >
During the exhibition period, in addition to the excellent static display, the special exhibition of domestic and foreign brands and the international designers' joint show will be staged all day at Hall 5. The joint show of many fashion brands and international designers, such as P, and other fashion brands and international designers, will be presented magnificently, closely following the release of the international fashion trend, and prying the market trend through the beauty field through the most beautiful sensory experience. BBLLUUEE will continue to make efforts in the cross-border exploration of fashion and art, and will release the theme of "wake-up" in the form of fashion scene musicals. < /p >
< p > < strong > brainstorming. Trend finding at Summit Forum < /strong > /p >
< p > < strong > look forward to: high-end VIP forum, make your business simpler, < /strong > /p >
Simplifying the complicated work and concentrating simple work, P is believed to be the future brand production process and the trend of docking with distributors. The high-end VIP forum sponsored by China Textile newspaper and clothing times is to let the boss do business on the mobile phone easily. < /p >
< p > the development of speculative industry in the high-end forum is a major feature that has always been adhered to since the founding of the Shenzhen trade fair. The fair will continue to focus on the development of the industry. We will work together with business channel leaders and experts to conduct in-depth discussions and exchanges on topics such as business model innovation, full channel operation, buying system development, and fashion trends. The 6 forum will be held in depth. 2014 China garment retail channel summit will bring you the spirit of innovation and innovation to welcome the "win" business in the era of great change in retail industry. 2014 China fashion original forum will invite Chanel and Armani design director, Lane Crawford buyer director and many other internationally renowned designers, vice president and Secretary General of the China Fashion Design Association Zhang Qinghui, exceptional brand creator Mao Jihong and other guests to focus on the theme of "buying a brand to ignite the brand new craze" and carry out in-depth exchanges. WGSN, the world's leading fashion forecasting and trend analysis agency, will hold the fourth fashion seminar during the Shenzhen fair. WGSN trend expert Greer Hughes will share with you the global retail trend and 2014/2015 autumn and winter analysis. The "win thinking" Summit Forum, which is exclusively hosted by Shenzhen rainbow enterprise management consulting Co., Ltd., will discuss the two hot topics of "deciphering new marketing" and "where China's economy is going." Returning to the basic level of clothing and clothing marketing, we should explore the outstanding problems in the current clothing and clothing market, innovate marketing thinking, integrate high-quality resources in the industry, and reshape and transform the marketing mode of clothing and apparel industry. < /p >
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