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The Importance Of Eloquence To Business Leaders

2013/9/16 19:34:00 29

EloquenceLeadershipCommunication

< p > so-called leadership, it is a relative concept. It is subordinate to subordinates, leadership to subordinates and comrades to internal and external.

But its basic characteristics are: having a certain job title, taking the work of being a person as its main working object, being in a district, a department, a unit, being in command and command position, and guiding, guiding and guiding the surrounding and subordinate.

In order to perform their duties, in their position to seek their own political affairs, when a competent and trusted leader at a lower level supports himself, he must be good at expressing himself in a positive way and influencing his subordinates.

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< p > so-called eloquence, just as its name implies is the ability of oral communication, in other words, it is good at speaking.

A fable in ancient Greece compares the tongue to a monster because it can praise people with the best words, or curse the people with the most vicious words. It can call ants as elephants, and can also call a clown a king.

Therefore, we only have the old saying of "good words, three warm winter days, bad words hurt June cold".

< /p >


P, a statesman, a strategist, diplomat and a social activist, is no exception, a master of quick thinking, articulate and expressive language.

Leaders shoulder the responsibility of implementing the party's line, principles and policies, formulating the development decisions of the company and its departments, leading the subordinates and the masses, and achieving the ambitious goals set.

Leaders' intentions, willpower, index system, working measures and means are inseparable from superb language skills.

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It is reasonable for a p to be a poor leader.

In real life, there are many examples of inappropriate words, inappropriate ways, intensifying contradictions, and messing up things. They are not good at understanding the psychology of the masses, are not good at using language skills, do not speak ways and means, do not look at objects and occasions, and make excessive remarks, so that the masses can see no examples of their leaders' words. Good intentions are not understood, and good intentions can not be rewarded.

< /p >


< p > leaders such as generals on the battlefield are the core of motivating their people and decisive factors in their success or failure.

Any organization, any cause, can not be separated from the leadership of the leadership.

A leader's strong and forceful words will force the other side to make concessions or get consensus so as to facilitate the agreement. Leaders will make the outside world inline and revitalize the economy, and the leaders will speak appropriately and have something to say, which will make the authorities stand on their own.

Although no one is a natural speaker, successful leaders usually have good eloquence.

Explaining, persuading, promoting, motivating...

Almost all leading activities are inseparable from "saying" and "will say" determines whether the leadership behavior is effective or not.

< /p >


< p > as a leader, he can constantly improve his speech level, so that he can set up outstanding images and authority when facing all kinds of objects.

Former American president Nixon once said: "all the important leaders I know are almost all masters of a lost art, and are especially good at face-to-face conversation with people.

I do not think this is a coincidence.

Leadership means persuasion.

Leadership is persuasion.

< /p >


< p > it is said that the eloquence of "a href=" http://zs.sjfzxm.com/ > leader "/a" is very important, but unfortunately, some leaders do not realize the importance of eloquence. In their speeches, they are either profound in words, or special in profession, so that they can not understand; or they are tidied, straight and dry, which makes people listless.

Leaders of many units have had such an experience: when they meet, they are constantly on the stage and are impassioned, while people on the stage are whispering, some are watching their eyes closed, {page_break} < /p >


There are not many people who can really listen to P.

Why is there such a phenomenon? One of the reasons is that the way of leading the speeches is not attractive, for example, some speeches are dragging, others are divorced from the theme of meetings, and some are full of rubbish.

< /p >


< p > please look at this case: Chen Yue (a pseudonym), a deputy departmental cadre of the science and technology department in the Midwest, has often been troubled recently.

Not long ago, Chen Yue, when he reported to a State Council leader, found himself in a state of panic. "The organization is not clear enough, and the language is not as smooth as usual, and the more uncomfortable it is, the more uncomfortable it is.

After that, I feel very defeated.

After many years in politics, Chen Yue was not confident in his eloquence for the first time.

In recent years, I have encountered officials who are troubled by "speaking problems".

More and more officials come into the classroom to seek professional guidance and training.

< /p >


< p > in real life, some leading cadres with high positions are indeed better than leaders with low positions.

The higher the level, the more confident the officials are to their eloquence.

This is related to the large amount of information, the extensive experience and the rich experience of leading cadres. The more important is that the higher the positions of leading cadres, the more opportunities for speeches, and the practice makes perfect. As time passes, the ability of oral expression has been improved correspondingly, and the proportion between the position and the eloquence is highly proportional, which confirms to some extent that "good eloquence is practiced".

< /p >


< p > from the above cases, it is hard to imagine how a poor eloquent leader can support the situation in the current working environment and steadily increase his career success.

In fact, a leader's speaking ability is often regarded as an important indicator to examine leadership's comprehensive ability.

Therefore, leaders who are eloquent and eloquent are showing more and more unique advantages.

In fact, the most important management tool for leaders in management activities is eloquence, providing information with eloquence, explaining eloquence, assessment plan, decision making, propaganda and encouragement, organization and command, public relations coordination and supervision feedback.

< /p >


< p > with the rapid development of economy and society, speech will play a more and more important role in all fields of today's social life.

Especially in the critical period of economic globalization and information development and the continuous pition of China's accession to the WTO, good eloquence has become an indispensable capital for leaders of all walks of life in China.

Therefore, we have reason to believe that in today's civilized society, whoever can control the wonderful tongue can change his life.

< /p >


< p > in life, from job search to promotion, from love to marriage, from promotion to negotiation, from communication to work...

There is no need to speak.

Good words, small can be happy, big can guarantee body; and bad words, small enemies, big business failure.

Speaking is a skill and an art, I think, as an enterprise leader, you should all feel very much! Carnegie, a master of American success, once said: "in today's society, only a small part of a person's success depends on professional knowledge, and most of it depends on the art of eloquence."

< /p >


< p > once, I heard professor Yi Zhongtian of the lecture hall talk about the level of speech is natural, and the efforts of the day after tomorrow is useless. I feel that this view may mislead some managers, there are many leaders at present, or he can not speak, or is afraid of speech or his speech is not good enough, but to be an excellent leader, we must first have good speech eloquence.

There are two words in Chinese history that people have "good eloquence". I am impressed: "Lotus tongue" and "lingual tongue".

{page_break} < /p >


The allusions of < p > "Lotus tongue" are derived from the deeds of Buddhist monk in the southern North Dynasty.

In the biography of the monks and the art of Jin Shu, Buddha Tu Cheng, it is recorded that the master of Shi Zhao, who was summoned in Xiangguo (now Xingtai), wanted to test his way.

The Buddha drew a bowl, filled with water, and burned incense to hold a spell. In a few days, there was a green lotus flower in the bowl.

< /p >


< p > second Stories: the first classical Buddhist plator in ancient China: before he died, he made an oath. "If I plate the classics to Buddha's mind, I hope that when I die, the tongue will not be bad."

In 413 ad, Jiu Mo Luo Shi in Changan Xiaoyao yuan (today's Shaanxi Huxian cottage Temple) silence, after the cremation, indeed as he vowed to say, "salary is broken, only tongue is not bad", that is, tongue burning for a long time and not bad, red as lotus, become a huge sacrifice.

We know that the process of Buddhist scripture plation is also a process of lecturing. My personal understanding - we feel that this master has done a good plation, and his lecture is so good that he has spread the story.

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< p > it is interesting that all two stories are related to Buddhism.

Today, let's talk about the leader's speech eloquence.

< a href= "//www.sjfzxm.com/news/index_q.asp" > speech < /a >, as the name implies, is "acting" and "speaking", eloquence, eloquence, but not enough, and talent. What is the content? I sometimes sigh that leaders do not have eloquence, but as long as you have ideas, creativity, and give audience unprecedented experience and shock, you can become an excellent speaker.

I think this is the highest state of speech.

< /p >


Everyone can speak, but not everyone can speak P.

A good word can make a man laugh; a bad word can make a man jump.

One word may turn enemies into friends, release past grievances and turn hostility into friendship. A word can also turn friends into enemies, triggering an argument and even leading to a war.

Therefore, you can only say that it is not enough and you will say it.

As the saying goes, "officials must practice their mouths", as a leader, how can they speak? < /p >


< p > leading cadres "good eloquence" have low, medium and high standards.

In terms of low standards, it is a low level of "speaking" without saying "empty words" and "empty words"; flexible, fluent, witty, on-site response, effective persuasion of the audience, is a middle level "can speak"; a leader who can attract, control, inspire their followers, and has an extraordinary charm of speaking, is the high-level "can speak".

Let's look at a case of Obama first -- < /p >.


< p > Wright problem is one of the most intractable problems on Obama's election campaign. The 66 year old black priest led Obama into Christianity and became Obama's 22 year mentor. He married Obama and baptized two of her daughters.

But the priest also hated the white Americans. He said that African Americans were brought to the United States, and that the "9 / 11" incident was God's curse on the United States and so on.

When Obama came out to run for president, he was grabbed by his opponent and announced these things.

Obama's good friend is such a person. How can a person who hates the United States get him elected? Then how does Obama deal with this problem? < /p >


< p > Obama is too great. From his way of dealing with this problem, we can imagine what kind of president he is.

If we are changed to the common people, we may say that I am wrong, I apologize, I am sorry, the priest, I hate him, I ignore him, do not play with him.

This is probably the way to apologize to all the American people and curse the priest for breaking up the relationship with him.

The whole world thinks he will apologize for opening a press conference, and that's not the case.

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In March 18, 2008, Obama delivered a speech in Philadelphia, "a better union." the first sentence is: sorry, I can't break up with the black priest.

The whole audience was stunned by this remark.

Everyone expected him to swear, but he didn't swear.

He said, just like I can't break off my relationship with my white grandmother, I was divorced from my parents, my father was black, my mother was white, my grandmother brought me up from childhood, she was a white woman, and she poured all her love into me.

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< p > but my grandmother also told me that she was most afraid of going to the streets when there were black people walking by her. She was afraid that the black people would take her away. My grandmother often told me how much she hated blacks.

Therefore, I will accept my grandmother and accept my pastor, because that is part of the United States, which is impossible for me to leave.

But the priest made a mistake, not his extreme a href= "//www.sjfzxm.com/news/index_z.asp" and racial remarks /a. This is not his biggest mistake. His biggest mistake is that he forgot that the United States is a progressive country and the United States is a changing country.

The word "change" is the outline of his campaign.

Obama's speech won the admiration of the whole world, and even thought that "a perfect union" is as great as the inauguration declaration of Lincoln.

This declaration completely conquered the hearts of Americans.

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< p > we all know that the presidential election in the United States is not so much a contest among all sides, but rather a contest for the president's personal eloquence. Finally, the eloquence of the victor is commendable.

To some extent, being an excellent leader is a manager with good eloquence. He knows how to act in the spring, and calls the manager in a warm and proper language to achieve the goal of management in "moistening things silently".

And this elegant management art with the help of eloquence will further harmonize the interpersonal relationship between management and management in the process of management activities, and create a good interpersonal environment for the common life and work of each other.

And the harmonious and comfortable interpersonal environment can react actively to the enthusiasm of people's work and promote their enthusiasm for work.

Such a virtuous circle is what every leader dreams of.

< /p >

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