Shoes And Clothing Industry Quick Information Scanning (First Week Of September)
< p > < strong > 2013 in the first half of the year, the seven sports were a href= "//www.sjfzxm.com/news/index_c.asp" > sports brand < /a > net profit fell 40% < /strong > /p >
< p > with the slowdown of domestic economy, consumers began to cling to their wallets.
The sports brand which is now in a predicament is also "the house leaks and the rain falls all night."
Lining, Anta, 361 degrees, PEAK, XTEP, China trend and Pathfinder have released the China Daily. The total revenue of the 7 companies in the first half of the year was 11 billion 820 million yuan, a decrease of 26.5% compared with 16 billion 90 million yuan in the same period last year, and the total net profit was 1 billion 260 million yuan, a decrease of 42.2% compared with 2 billion 180 million yuan in the same period last year. The total number of terminal retail stores was 38246, with a net decrease of 1742 in half a year.
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< p > < strong > sports brand performance, crazy discount, digestion inventory < /strong > < /p >
< p > "new 30 percent off Cap."
This is the latest discount for journalists to visit the famous brands such as XTEP and 360 degrees.
Reporters at a number of stores to see, in order to digest inventory, major sports brands frequently launched special merchandise, individual brands even launched 90 percent off to 50 percent off discount.
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< p > < strong > traditional < /strong > a target= "_blank" href= "//www.sjfzxm.com/" > strong > shoes > /strong > < /a > < > > service enterprises explore "copy" fast fashion mode.
The international fast fashion brands such as P, ZARA and H&M have brought a shock wave to the domestic a target= "_blank" href= "//www.sjfzxm.com/" > clothing "/a" industry. A number of local enterprises began to "copy" fast fashion, rapid development, fast loading cycle and zero inventory mode.
Entering the WanLi of Rainbow City, I didn't look at the signs, but I thought it was a fast fashion brand in foreign countries.
Men and women walk in, from clothing to handbags, from accessories to shoes and socks can be bought at one time, a short sleeve dozens of dollars, a suit and coat is only two hundred or three hundred.
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< p > < strong > 2014 autumn and winter men and women < a href= "//www.sjfzxm.com/news/index_c.asp > > children's shoes < /a > popular trend analysis keywords < /strong > /p >
< p > for Chinese children's shoes industry, great changes have taken place in recent years.
China's children's shoes market has developed in the crevice of sports shoes and casual shoes, and has ushered in its own "spring".
Nowadays, children's shoes are no longer a simple product that has not been paid attention to in the past, but rather a new industry that is subdivided into animation and fashion.
How to realize the leaping development of children's shoes industry? There is no doubt that innovation is the only way to shorten the distance.
If you want to innovate, you have to understand the fashion trend of children's shoes. The following is the fashion trend of boys and girls in 2014 autumn and winter.
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"P > < strong > the Wenzhou Municipal Children's shoes chamber of commerce is officially listed before the establishment of the shoe company" /strong > < /p > > < < /p >.
< p > after nearly half a year's preparation, Wenzhou's < a href= "//www.sjfzxm.com/news/" > children's shoes Association < /a > was formally established in August 30th, and Wenzhou children's shoes are advancing together.
Yang Shichen, chairman of the forest king Shoes Co., Ltd. was elected president of the chamber of Commerce. Ye Shaozhong served as the Secretary General of the chamber of Commerce, and more than 200 children's shoes and related enterprises became the first members.
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< p > < strong > Quanzhou shoes and clothing enterprises return to the "product era" so as to win the < /strong > < /p >.
< p > if in the past few years, Quanzhou's < a href= "//www.sjfzxm.com/news/" > shoes and clothing enterprises < /a > channel is king, so in recent years, the industry encountered "cold current", enterprises have turned back to do "internal strength", and pay more attention to product R & D design.
As a new outdoor product industry, in the past few years, after laying the brand foundation, this year also began to base on product design. The reporter learned from the industry that the outdoor brand has signed the European design team.
The industry believes that today's shoes and clothing enterprises have entered the "product era" and will invest heavily in product development and style design.
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< p > < strong > the chemical performance group of the national footwear Standardization Technical Committee was established < /strong > /p >
< p > recently, the national footwear Standardization Technical Committee Working Group on chemical performance was established and the first meeting was held in pupu.
Jiang Zhixiong, vice mayor of Putian and Secretary General of the national footwear Standardization Technical Committee, Qi Xiaoxia attended the meeting.
More than 30 experts from 8 provinces and municipalities in Shanghai, Tianjin, Guangdong, Shandong, Zhejiang and Fujian participated in the meeting.
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< p > < strong > Nike Adidas will return to the US in ten years or less than /strong > /p.
< < p > > American Made Movie, which records the decline of the US manufacturing industry, was shown in the United States on 30, which was directed by Nathaniel Thomas McGill and Vincent Vittorio.
McGill said in an interview that changes in consumer perceptions of products are crucial to the recovery of the US manufacturing sector.
Vittorio tells Business Weekly that there are plenty of booming local businesses in the US, which can boost employment in the US.
Vittorio also predicts that ten years later, Nike, Adidas and other enterprises will embark on the "return to the United States production" road.
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< p > < strong > Nepal has increased 4 times the import of shoes and garments from third countries to less than /strong > /p >
In the fiscal year P, 2012-13, Nepal imported from third party countries, namely, a href= "//www.sjfzxm.com" > garments > /a > and shoes products increased 4 times.
According to the financial data of the Central Bank of Nepal, the total value of clothing and shoes purchased in the country is 5 billion 450 million rupees and 2 billion 60 million rupees, 420.8% and 383.6% respectively over the previous fiscal year.
In the 2012-13 fiscal year, footwear and clothing imported from India also showed growth.
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< p > < strong > Germany accounted for 57% of the European outdoor goods market, < /strong > < /p >
< p > according to incomplete statistics, the European outdoor product market is calculated to be about 11 billion 700 million euros at retail price. In the 8264 brand area, the European outdoor brand accounts for about 40%. From the perspective of national distribution, Germany, Italy, Britain and France occupy the larger market share of "a href=" //www.sjfzxm.com "outdoor brand < /a".
From the European outdoor market, the market share of outdoor clothing accounts for half of the market, followed by shoes and sleeping bags.
From the European retail market share of outdoor market, Germany's outdoor retail market share is the largest.
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