The 361 Degree "Collection Store" Aims To Provide Consumers With One-Stop Shopping Experience.

< p > April 18, 2013, < a href= "//www.sjfzxm.com/news/index_z.asp" > the fifteenth China (Jinjiang) International Footwear Expo < /a > at the 2 exhibition hall of Mei Qi city. 361 degree integration enterprise independent multi brand, multi category resources, in this shoes Fair will display at the professional terminal, converge 361 degree movement, 361 degree children's clothing and 361 degrees Shang brand and other sports rich elements and fashion concept products, and based on the idea of "Family Fashion", launched the 361 degree "collection shop". < /p >
< p > 361 degrees, the responsible person introduces the collection store and multi brand concept store, which aims to provide consumers with one-stop family shopping experience, so that they can get more commodity selection and matching services in the shortest time. As a product of rapid change in consumer demand, "collection store" has become one of the mainstream retail modes. The 361 degree "Family Fashion" fully illustrates this model, and shows a comprehensive series of daily shopping demand products of different ages, including adults, children, lifestyle, leisure and professional sports. At the same time, the three theme areas of 361 degree movement, 361 degree children's clothing and 361 degrees Shang brand have created a broader exhibition platform for the brand image, forming a terminal mode that integrates multiple resources with multiple products, and has created a more convenient, more flexible and imaginative choice and matching space for consumers. < /p >
< p > 361 degrees as the fastest growing brand in China's < a href= "//www.sjfzxm.com/news/index_c.asp" > sports goods < /a >, since its entry into the capital market in 2009, it has formulated an independent multi brand strategy, focusing on children and fashion sports products. And this complementary and multi brand strategic planning has also formed a one-stop shopping demand model. The shoe fair, the 361 degree launched retail store concept, is the first in China's sporting goods industry. In this regard, 361 degree president Ding Wu said: China's local apparel industry has entered a new round of competition and challenges after the capital market, which is more from the business model of the game and challenges. And 361 degree based on the independent multi brand strategy, through the firm foundation of the past benign accumulation and the insight into the customary changes of the future consumers, we first launched the "collection store" in the industry to create a one-stop shopping experience that accords with the consumption habits and is creative and meets the special needs. At the same time, it also hopes to provide more and more useful terminal experiences for the future development of the industry by exploring different business models. < /p >
< p > as the rising sports brand of Yu Haixi and leading the industry, the 361 degree has been closely linked to the pulse of the industry and hand in hand with the development of the shoe Fair: from the luxurious feast of the Asian Games in 2010 to the youthful vitality of the 2011 Universiade products, in 2012, the Olympic passion and the fashion of English were brought to the shoe Expo site. This year, with the 361 degree movement, 361 degree children's clothing and 361 degrees brand, the exhibition hall of "fair shop" will play an active role in pushing forward the < a href= "http:// www.sjfzxm.com/news/index_p.asp" > Jinjiang < /a > "three leap" in the exhibition of its constantly strengthened innovation ability and the rapid expansion of the market strength. < /p >