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China'S Underwear Industry Can Develop Healthily And Orderly Through Pformation And Upgrading.

2012/7/2 13:19:00 16

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June 28th, from China

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Organized by the business association, the "2012 China underwear home clothes industry leaders summit" hosted by the China Textile Association underwear Committee and the China Textile Association home dress Committee was held at the Diaoyutai State Guest House in Beijing.

The summit aims to build a platform for "exchange, learning and cooperation" for the relevant enterprises and dealers in the domestic underwear home furnishing industry, and to accelerate the pformation of the industrial growth mode and the orderly and healthy development of the industry.

Nearly 300 people from relevant ministries and commissions, including government officials, industry leaders, scholars, entrepreneurs and media, attended the summit.


The "2011 China underwear industry development report" was released. The status of the whole industry in recent years was summarized and analyzed, and suggestions were put forward.

Among them, the report believes that China's underwear industry has formed several industrial clusters, and each has its own characteristics and advantages. With the development of the times, the whole industry is trying to jump out of the limitations of the regional industrial clusters, and to change the cage for birds. This is both a national policy and a demand for the industry. At the same time, it is an important task for the Chinese underwear industry to change its rough development and pformation and upgrading.


The report suggests that enterprises in many regions have moved the production base to the lower cost of the Midwest, and move the marketing center to a large city, which controls the cost of production and makes full use of the talent and trade advantages of the big cities.

The report recommends that the underwear industry should cultivate large brands. With the development of the times and industries, the cooperation and merger of enterprises is an inevitable trend. Some private high quality enterprises with certain accumulation should support and support enterprises in capital operation and broaden the financing channels.

Underwear industry

At the same time, the report also points out that there are still many problems in the integration of politics, research and academics, and that the industry still has many problems, such as the limited cognition of underwear, the shortage of underwear knowledge education, the lack of quality of underwear, the severe disruption of industry innovation, and the disorderly flow of talents in enterprises. The report calls for more protection of underwear design, strengthening quality control, speeding up the establishment of a standardized modern enterprise system, and creating favorable development conditions for talents. For industrial services, the report proposes that we should continue to improve the industry organizations and give full play to the positive role of the industry organizations; while the underwear industry media have made some progress in recent years, we must find new breakthroughs in the development; the level of advertising marketing planning in the industry has improved, and expect more and better marketing planning talents and creativity in the future industry. It is necessary to set up a monitoring and forecasting mechanism and organization for the industry. The development of the underwear industry needs to play the advantage of the whole society, and the tax revenue should be reduced.

At the end of the report, China's underwear industry should be encouraged to open its own brand and go abroad.


At the meeting, the China Textile Association organized the "China underwear home clothes purchasing base" and the "China famous shop (underwear, home clothes)" activities organized by the national underwear market and committee members.

Yiwu, China's small commodity city and other 4 units have been awarded the title of "China underwear home clothes purchasing base", and nearly 100 underwear and household clothes shops have been honored as "Chinese famous shops".


At the same time, the China Textile Association underwear Committee and home garment Committee signed nearly 3 strategic cooperation framework agreements with nearly 20 large organizations. The cooperation units include institutions, quality inspection, insurance, planning, training, media and other industries, and will provide business services, planning, talent introduction, industry communication, media promotion and other services to member enterprises, and promote the more effective development of member enterprises.

The international underwear net has signed a cooperation agreement with the association as an important industry media.


At the meeting, some key enterprises of the China Textile Association home clothes Committee and Sichuan County Sang Sang Town peak village primary school (China home clothes hope primary school) signed a pair of student aid agreements.

The industry summit forum was also held on that day. Professor Liu Zhousu, general manager of China ICAN investment group and Zhang Lang, general manager of Bama Management Technology Co., Ltd., respectively, from the operation of enterprise capital,

enterprise

Breakthroughs in performance growth bottlenecks were discussed in depth.

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