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Footwear Enterprise Competition Is Aggravated By &Nbsp; The Boss Is "Playing With Finance" To Maintain The Operation Of The Factory

2011/9/23 11:24:00 28

Shoes And Clothing Enterprises Compete And Eliminate Operation

Once a factory owner who only focused on orders, he started playing finance.


As the latest item arrives at hand, as a boss of garment factories with an annual turnover of 10 million, Liu Jian intends to use the money to buy some.

Finance

The product is then pferred to the company's account. "The salaries of some employees in such a turnover company are coming."


Liu Jian said, like him, many factory owners have turned to real estate or finance, "these money come much faster, and in order to maintain the factory's survival, we can only rely on these more profitable ways."


A boss who runs a factory similar to Liu Jian told reporters that the profits of the factory have basically disappeared. We can only shut down some production lines and use other channels to maintain the factory's operation. This has become the norm in the bosses of Wenzhou and Ningbo.


In the Yangtze River Delta region, the cost of raw materials continues to rise, and workers' wages increase by 30% every year. In addition to these, there are also enterprises that are troubled by the tightening of loans and changes in the US dollar exchange rate.


  

Shoes and clothing factories are vicious.

compete


The annual Canton Fair, Liu Jian will lead the company employees, and the company's booth is relatively large, the location is also outstanding.

"At the beginning, participants could still pull some customers, but later we discovered that in fact, our participation here is just bringing benefits to foreign buyers."


Reporters learned that foreign buyers like to take the same clothes to goods three, in order to win orders, domestic factories once and again, and three to reduce prices, and ultimately even win the order basically all gave profits to foreign buyers.


Their own lack of experience also makes their living space smaller and narrower.

"Most clothing and footwear processing enterprises publish their information on some B2B websites without reservation. The result is that foreign buyers have more sufficient contrast, and the profits of enterprises disappear in this invisible price war," said Kang Jie, marketing director of te consulting.


According to a data from the Ningbo clothing association, the proportion of generation processing in the Pearl River Delta is higher than that in the Yangtze River Delta. The factories in the Yangtze River Delta region have begun to develop into foreign trade companies.


And let the Yangtze River Delta shoes and clothing factory headache and the cost of cliche.


Since last year, 30 provinces in China have raised the minimum wage standards, most of which have adjusted to around 10%, and some have reached over 25%.


Liu Jian said, "although some of the production lines have stopped, I dare not lay off workers, and I hope the market will improve, which will greatly increase my operating costs."


Aggravating the new round of elimination


A strange phenomenon is taking place in the manufacturing industry of the Yangtze River Delta and the Pearl River Delta. The export volume of clothing and footwear continues to rise, but export enterprises are declining.


Statistics show that from June 2010 to June 2011, China's footwear exports amounted to 39 billion 850 million US dollars; in the first two quarters of 2011, the total export volume was 19 billion 10 million US dollars, up 21.7% over the same period last year; in the 2 quarter, exports were 9 billion 580 million US dollars, up 21.6% over the same period, rising by 14.9%, and the number of footwear exports from January 2011 to June continued to grow steadily.


However, the number of enterprises exporting footwear has declined slightly. The Guangzhou customs statistics show that from January to May, there were 2428 footwear export enterprises in the Pearl River Delta region, a sharp decrease of 2331 over the same period last year, and nearly half of the enterprises did not export real products this year.


Despite the number of export enterprises

Sharp decline

The export performance of footwear has not been greatly affected.

Such data contrast shows the corresponding changes in the industrial structure adjustment of China's footwear export enterprises, and exports gradually concentrate on products upgrading, quality and service oriented enterprises, and footwear export enterprises are experiencing the test of survival of the fittest.


Kang Jie told reporters that "the manufacturing industry is facing the two extremes of" one high and one low ", and the manufacturing industry is developing and upgrading to the high end, eventually developing to the private enterprises with a certain scale and foundation, and the development of these enterprises needs huge financial support.


He disclosed that nowadays frequent going abroad has become a universal phenomenon of Chinese business owners.

"At the beginning of this year, many factory owners I know often go abroad, so it's hard to get through their phone calls.

The purpose of their choosing to go abroad is to attach importance to foreign investment and to invigorate the factory through investment.


"With the European and American markets continuing in the second half of the year"

atrophy

A new round of elimination of manufacturing has begun. "

Kang Jie pointed out that if there is no thought for the way out, enterprises will only be faced with the result of bankruptcy.


 
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