New Trend Of Fashion: Hand Painted Shoes, New Era, New Blue Ocean

Graffiti is the expression of artistic form. Trend Culture pour out. Shoes are the real products of life culture and the necessities of the trend era. When shoes encounter graffiti, a piece of art and culture about the fashion trend of footwear industry is derived. Doodle shoes, also known as doodle shoes. Hand-painted shoes 。

"An era will come up with a new favorite shoe." brand " A famous anchor in Taiwan has said that hand painted shoes are like an elf in the footwear industry. It highlights the young people's personality and their pursuit of artistic DIY. They are deeply concerned and respected by young fashion groups. They possess enthusiasm, technology, clear thinking expression and social consciousness. They are absolutely new and unique products. With the development of the industry, there will be a "graffiti culture" whirlwind in the footwear industry. However, the shoe industry has already discovered enormous business opportunities when it has sprout everywhere.

　　 Combine taste with graffiti based on market situation

Doodle shoes are instilled in the fashion industry by a fashionable and unrestrained concept. When we put new fashion elements into the ordinary white shoes, we can draw them from the civilian shoes into the contemporary version of Cinderella shoes, just like the incarnation of magic. And from the professional point of view of the shoe industry, more specifically, it uses some specific pigments to extend all kinds of designs on the outside of the sole of the pure color finished upper, and to integrate the picture. A fashion trend of graffiti shoes is born. Of course, the design of this pair of shoes can be cartoon cartoons, landscape sketches, decorative patterns, or artistic styles, so long as it expresses the idea that the footwear market and the tastes of consumers should be integrated.

It is said that the hand painted shoes originated from Paris, France, so the graffiti hand painted shoes had to be called the fashion of the information age again. Now, the development of hand painted shoes is becoming more and more mature. It is the essential trend for the younger generation. Its artistic characteristics and personality values are distinct. In accordance with such a novel cultural taste concept, timely combination of the concept of environmental protection and low carbon, which is emerging at present, will inevitably lead to a unique fashion storm in the future.

It is true that the development of China's graffiti shoes is still in the new stage of the new wave, and the future is attracting much attention. But for the current footwear market, China's graffiti hand painted shoes really need to excavate and forge deeper culture, such as inject some innovative elements. Only by constantly excavating new fashion elements and constantly satisfying the needs of graffiti, can graffiti hand painted shoes become more powerful in the new market of shoes industry. Needless to say, the graffiti hand painted shoes must rely on the existing market situation and combine the increasingly conspicuous tastes of the consumer groups to integrate graffiti and excellent Chinese culture so as to create a new market legend leading the brand shoes.

Broaden market vision and create new myth of hand-painted brand

Experts say, "information technology will become a new driving force for the development of hand painted shoes". However, in today's information technology era, how should hand painted shoes have their own fashion DNA and how to build a unique brand personality? This leaves a deep torture for shoe companies.

But there is no doubt that the potential of graffiti hand painted shoes in the domestic youth consumer market is unparalleled. Although the hand painted shoes in our domestic market have just been on the fast track, some of them have been affirmed by the market and have been questioned by the market. However, the leap forward is just around the corner. At present, traditional craft casual shoes, outdoor brand shoes and fashionable sports shoes have sprung up in every corner of the market, or have already been deeply rooted in the center of the market. The doodle hand painted shoes should be overturned in this competitive market, and it is never easy. It is indeed difficult to widen the market share of graffiti hand painted shoes with traditional sales channels. Therefore, the entrepreneurs of hand-painted shoes need to change the new channel way, perfect the operation of the information channel, and move the graffiti products onto the network platform. When the consumer group looks at the beautiful cartoon doodle shoes on the screen, the desire to buy is also born. Of course, this kind of visual sales channel is only a kind of reverse thinking innovation that is limited to offline channels. However, it is undeniable that in this era of competitive Internet, it is not necessary to build a brand and even expand a new market area.

In terms of the current domestic market, CONVERSE's doodle canvas shoes are no doubt the "Rolls-Royce" in the hand painted shoes. As the originator of the canvas shoes industry, CONVERSE began to recognize the potential market of doodle shoes long ago, and focused on the first to introduce a series of hand painted canvas shoes, together with the popularity of CONVERSE and its advertising effect. The consumer group quickly accepted CONVERSE's graffiti culture. So this has to be said to be a good and successful prototype of the shoemaking industry. Of course, in addition to hand painted canvas shoes, shoe companies can also try hand-painted shoes, painted sandals and so on. Therefore, we also need to open up more resource paths to seize the more high-end blank market that other footwear brands can not match. This is a myth, but it is also a chasing point for future graffiti hand painted shoes to market in all fields of China.