How To Train The Eyes Of Selecting Goods?
stay Stock purchase In the past, Shunde Miss B is a great master. Her small shop is located in a small commercial street in Daliang's high road. In the past 5 years, this location is not a good clothing store. It can bring her nearly 10000 yuan of income every month. Now she is the owner of 3 clothing stores, and her clothing sales career is thriving.
Now, miss B handed over the power of the clothing store to her sister, and her sister took over.
Administration
It has been more than two years, and customers like to help their younger sister with their clothes. But miss B still can not give her clothes shop completely, because her sister's eyes still need to be trained.
The ancients said that ten years of grinding a sword, and the sword must shake the heaven and earth, and miss B can be said to be a 5 year practice.
Miss B runs a bulk store. The clothes, shoes and bags of the shop are all cleaned up by her from the wholesale market. She says that the clothes are "right" and the business is good. Otherwise, they will not sell the clothes if they are familiar with customers.
When it comes to the difficulty of purchasing, miss B has learned the skills of selecting goods quickly, accurately and ruthlessly. Only in this way can we pick up the right products and minimize the cost of purchase.
As a result of business prosperity, miss B has to enter 3 times a week. Every time it is about 6 o'clock, it will take a bus from Shunde to Humen, Dongguan. After arriving at Humen at about 8 o'clock, the car will rush to the wholesale store. It is often necessary to scour for ten thousand or twenty thousand yuan from several stores in just 4 hours, then take the 12 point long-distance direct train to Shunde.
Miss B said that she was able to purchase accurately, which mainly achieved three points:
One is to grasp the local market: what kinds of new products have emerged? What are the sales trends? How much is the stock? What is the price increase? What is the purchasing power? Generally speaking, there is a good idea.
The two is to prepare the required cargo plan, of course, in the process of purchase, it can also be changed.
Three, when purchasing, first turn to the market, compare the prices of various markets and wholesalers, because the wholesale situation of clothing wholesale is very much, often a commodity in a market of 20 yuan can be obtained in another market of 15 yuan, so it must be compared, and then proceed to implement the purchase.
Many people have a knowledge of clothing management, that is, they will not replenish their products only with new ones, even if they sell well, so that new products will continue to flow.
But miss B did not do so.
She never restocking a style because it is a hot - selling old style. Instead, she will seize the market demand and replenish the source quickly, and continue to sell to a weakening or the end of the sale.
Once the hot selling style is recognized by the market, the sales volume will reach a record high. This is much easier than selling other styles, and it can bring more profits.
Once, she saw a new women's woolen coat. The style was very good, but she had never sold this kind of style before. She had no idea at all. She had advanced 5 pieces, and the result was sold out in a day.
The second time she boldly entered 40 and sold out in 3 days.
Later, every time she replenishment, she entered 30 pieces, and the sales momentum had been good.
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